Volvo 2012 Annual Report Download - page 20

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4.1 Fuel efficiency to be improved by 2% per annum
through vehicle optimization, diesel efficiency
and electromobility
We aim to remain the leader in fuel economy. To
reach our annual goal of 2%, we need to pursue
fuel-efficiency improvements and optimization of
Group Trucks vehicles and the existing diesel
engine platform. We must also continue to develop
hybrid solutions and alternative drivelines.
The Volvo Group's product development is affected by the cost and supply of fuel as well
as environmental legislation. The Group's research and development is therefore focus-
ing on energy-efficient drivelines, hybrid drivelines and on vehicles that can be run on
renewable fuels. Read more on page 26.
4.2 Commercialize alternative fuel technology by
launching concepts or products in all regions
Coming up with groundbreaking innovations is not
enough. We must turn them into commercially via-
ble products and bring them to market. To succeed
in this respect, we must work in close partnership
with customers and providers of infrastructure and
alternative fuels.
Drive organic
revenue growth
Improve
profitability
Focus area 4: Innovate
energy-efficient transport
and infrastructure solutions
Environmental concerns, political
demands, megacities and fuel prices are driving
regulation and green technology. We must be
able to anticipate and act on changing market
demands and shifts in technology, and have the
capacity to rapidly bring new solutions to market.
4
A GLOBAL GROUP 2012 STRATEGY STRATEGIC APPROACH
16