Rogers 2008 Annual Report Download - page 9

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Rogers Communications has excellent positions in growing markets, a powerful brand, proven management, a long record of driving
growth and shareholder value, and the financial strength to continue its growth well into the future.
Why Invest in Rogers
ROGERS COMMUNICATIONS INC. 2008 ANNUAL REPORT 5
Canada’s largest wireless
carrier and largest cable
television provider, offering
a ‘quadruple play’ of
wireless, television, Internet
and telephony services to
consumers and businesses.
Nationally recognized and
highly respected brands that
stand strongly in Canada for
innovation, entrepreneurial
spirit, choice and value.
Unique and complementary
collection of leading broadcast
radio and television, specialty
TV, magazine and sports
entertainment assets.
Experienced, performance-
oriented management and
operating teams with solid
industry expertise, technical
depth and company tenures.
RCI common stock actively
trades on the TSX and NYSE,
with average daily trading
volume greater than three
million shares. Each share pays
an annualized dividend of
$1.16 per share in 2009.
Majority of revenue and
cash flow is generated from
wireless and broadband
services, the healthiest and
fastest growing segments of
the communications industry.
A leading provider of
communications and
entertainment products and
services that are increasingly
becoming necessities in
today’s world.
Unmatched national product
distribution network consisting
of more than 3,500 Rogers-
owned, dealer and retail
outlets.
Financially strong with
balance sheet leverage at
two times debt to operating
profit, investment grade
credit ratings, $1.8 billion of
available liquidity and no debt
maturities until May 2011.
Proven 30-year public market
track record of long-term
index-beating shareholder
value creation.
Powerful
Brands
Category-
Leading
Media Assets
Proven
Leadership
and Operating
Management
Healthy
Liquidity and
Meaningful
Dividends
Superior
Asset Mix
Must-Have
Products and
Services
Extensive
Product
Distribution
Network
Strong
Balance
Sheet
Track Record
of Value
Creation
Leader in
Canadian
Communications
Industry