Rogers 2008 Annual Report Download - page 24

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2008 FINANCIAL AND OPERATING HIGHLIGHTS
The following represents a sampling of Rogers Communications Inc.’s performance highlights for 2008.
For a detailed discussion of our financial and operating metrics and results, please see the accompanying MD&A later in this report.
20 ROGERS COMMUNICATIONS INC. 2008 ANNUAL REPORT
FREE CASH
FLOW GROWTH
Consolidated free cash
flow increased by 10% to
$1.5 billion
DIVIDEND
GROW TH
Annual dividend per share
increased from $0.50 to $1.00
annually
SHARE
BUYBACKS
Instituted first-ever share
buyback program, repurchas-
ing 4.1 million shares for
$137 million
DEBT
FINANCING
Issued US$1.75 billion of long-
term notes with investment
grade terms and pricing
BALANCE SHEET
STRENGTH
$1.8 billion liquidity with no
debt maturities until 2011,
and a ratio of 2.1 times debt
plus net derivative liabilities
to adjusted operating profit
WIRELESS
GROW TH
Grew wireless revenue by
15%, wireless data revenue
by 39% and subscribers by
604,000
CANADA’S FASTEST
WIRELESS NET WORK
Expanded next generation
HSPA wireless network to
76% of country while
increasing speed to 7.2 Mbps
WIRELESS SPECTRUM
ACQUISITION
Acquired 20 MHz of
Advanced Wireless Services
(AWS) spectrum across
Canada by auction for
$1 billion
APPLE
iPHONE
Launched the Apple iPhone
3G in Canada selling 385,000
high ARPU units in less than
six months
INTERNET AND DIGITAL
SERVICES PENETRATION
Grew high-speed Internet
and digital cable penetra-
tion levels to 68% and 67% of
basic subscribers, respectively
CABLE TELEPHONY
PENETRATION
Increased penetration of
cable telephony service to
24% of homes passed in our
cable territory, topping more
than 840,000 subscribers
CABLE MARGIN
EXPANSION
Expanded Cable Operations
adjusted operating profit
margins by nearly 200 basis
points year-over-year to 41%
AURORA C ABLE
ACQUISITION
Expanded and tightened
Ontario cable TV cluster
with acquisition of
Aurora Cable TV
NEW BROADCASTING
PROPERTIES
Added three new OMNI
television stations and a
new FM radio station in
Western Canada
TORONTO
NFL SERIES
Announced a five-year,
eight-game series of
Buffalo Bills NFL games at
Rogers Centre in Toronto
DOUBLE-DIGIT
REVENUE GROW TH
Consolidated revenue
growth of 12%, the sixth
consecutive year of double-
digit top-line growth