Rogers 2008 Annual Report Download - page 82

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78 ROGERS COMMUNICATIONS INC. 2008 ANNUAL REPORT
MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
SUPPLEMENTARY INFORMATION: NON-GAAP CALCULATIONS
Operating Profit Margin Calculations
Years ended December 31,
(In millions of dollars) 2008 2007
RCI:
Adjusted operating profit $ 4,060 $ 3,703
Divided by total revenue 11,335 10,123
RCI adjusted operating profit margin 35.8% 36.6%
WIRELESS:
Adjusted operating profit $ 2,806 $ 2,589
Divided by network revenue 5,843 5,154
Wireless adjusted operating profit margin 48.0% 50.2%
CABLE:
Cable Operations:
Adjusted operating profit $ 1,171 $ 1,008
Divided by revenue 2,878 2,603
Cable Operations adjusted operating profit margin 40.7% 38.7%
Rogers Business Solutions:
Adjusted operating profit $ 59 $ 12
Divided by revenue 526 571
Rogers Business Solutions adjusted operating profit margin 11.2% 2.1%
Rogers Retail:
Adjusted operating profit (loss) $ 3 $ (4)
Divided by revenue 417 393
Rogers Retail adjusted operating profit (loss) margin 0.7% (1.0%)
MEDIA:
Adjusted operating profit $ 142 $ 176
Divided by revenue 1,496 1,317
Media adjusted operating profit margin 9.5% 13.4%
Changes in Internal Control Over Financial Repor ting and
Disclosure Controls and Procedures
There have been no changes in our internal controls over financial
reporting during 2008 that have materially affected, or are reason-
ably likely to materially affect, our internal controls over financial
reporting.