Experian 2012 Annual Report Download - page 7

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5
Governance Financial statementsBusiness reviewBusiness overview
11%*
Decision Analytics applies expert
consulting, analytical tools and software
to help organisations make accurate and
relevant decisions at each stage of their
relationships with customers.
21%*
Marketing Services helps organisations
to target and engage their customers
through sophisticated marketing
strategies and to build profitable and
lasting relationships.
21%*
Interactive enables consumers to monitor
the accuracy of their credit report online,
to check their credit score and protect
themselves against identity theft.
Decision Analytics Marketing Services Interactive
We are the global market leader
International
North America
Source:
Latest annual revenue,
from company and SEC filings
1 Year ended 31 March 2012
2 Year ended 31 December 2011
3 Year ended 31 March 2011
4 Year ended 30 September 2011
* US only
Competitive position (Global revenue US$m)
53%47%
4,4851
1,9602
81% 19%
1,7592
29%71%
1,1603
14%
86%*
79%*
1,0242
21%
63%*
6204
37%
Experian
Equifax
Dun & Bradstreet
Acxiom
TransUnion
Fair Isaac
Revenue by region
84%
16%
North America
UK and Ireland
Revenue by region
UK and Ireland
EMEA /Asia Pacific
27%
4%
42%
27%
North America
Latin America
Revenue by region
UK and Ireland
EMEA /Asia Pacific
42%
5%
25% 28%
North America
Latin America
Market leading positions
Potential for long-term growth
High barriers to entry
Global reach
We are generating and preserving
value for our shareholders
*Proportion of Group revenue *Proportion of Group revenue *Proportion of Group revenue