HTC 2013 Annual Report Download - page 10

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COMPANY PROFILE COMPANY PROFILE
16 17
COMPANY PROFILE
HTC - A Global Leader in Smartphone
Innovation and Design
Founded in 1997, HTC built its reputation as the behind-the-scenes designer and
manufacturer of many of the most popular OEM-branded mobile devices on the market.
We are dedicated to creating a customized user experience and believe that each mobile
device needs to fit its owner, and not the other way around. What we make is not merely
the product of focus group tests, but of observing and honoring how individuals choose
to interact with technology.
The passion for innovation and the vision to create revolutionary, life-changing
smartphone devices keeps HTC moving forward. HTC's portfolio of innovative handheld
devices provides custom-made solutions to the telecommunications clients and
retail partners in Europe, Americas and Asia and brings intuitive user experiences to
consumers around the world. With many talented employees and strong leadership, HTC
rapidly captured a significant share of the market with its design expertise and keen
market insights. Designing products that meet consumer needs and lead market demand
has earned HTC an impressive list of international recognition and awards. HTC is now
the 5th largest smart phone brand globally. In 2011, the Mobile World Congress (MWC)
named HTC its "Device Manufacturer of the Year" ; that same year, HTC was also listed
by Interbrand as one of the world's most valuable 100 brands, the “Best Global Brands
2011＂.
In the long-term partnership with Microsoft, HTC launched flagship products for each
generation of the Windows CE, Windows Mobile and Windows Phones systems. With
Google, HTC developed the world's first Android smartphone. Also ahead of the
competition, HTC was the first company to launch 3G, 4G WiMAX and LTE smartphone
devices in the world. In terms of product design, our belief in putting customer at the
center leads to the birth of HTC Sense®, a user-centric perspective features the amazing
camera that let users to capture every precious moment in life easily and authentic
sounds that provide high fidelity audio experience. HTC has repeatedly taken HTC
Sense® to its next level to delight and surprise consumers. HTC believes that the new
generations of smartphones are not only a communication tool but also an all-round
mobile device that fulfills users' needs in entertainment, social networking, and personal
lifestyle. Therefore, the HTC One introduces HTC BlinkFeed ™ , HTC Zoe ™ and HTC
BoomSound ™ , key new HTC Sense® innovations that reinvent the mobile experience
and set a new standard for smartphones.
HTC devotes itself to developing exciting Android and Windows Mobile devices with
enhanced functionality and experiences. Looking into the future, HTC will continue to
capture new market opportunities, strengthen global business operation, and position
itself as the number one smartphone brand to the consumers.
HTC's registration number on the Taiwan Stock Exchange (TWSE) is 2498.
2013 GSMA “The Best Mobile Handset, Device, or Tablet＂
2014 GSMA “Best Smartphone of the Year＂‧2014“iF Design Gold Award＂