HP 2014 Annual Report Download - page 65

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HEWLETT-PACKARD COMPANY AND SUBSIDIARIES
Management’s Discussion and Analysis of
Financial Condition and Results of Operations (Continued)
HPFS net revenue decreased due primarily to lower rental revenue from a decrease in operating
lease assets; and
Software net revenue declined due to lower license and professional services revenues from IT/
cloud management and information management products.
A more detailed discussion of segment revenue is included under ‘‘Segment Information’’ below.
Gross Margin
Fiscal 2014 compared with Fiscal 2013
HP’s gross margin increased by 0.8 percentage points for fiscal year 2014 compared with fiscal
2013. From a segment perspective, the primary factors impacting gross margin performance are
summarized as follows:
ES gross margin increased due primarily to our continued focus on service delivery efficiencies,
improving profit performance in under-performing contracts and labor savings as a result of
restructuring;
Printing gross margin increased due primarily to favorable currency impacts from the Japanese
Yen, continued cost structure improvements and a favorable mix from a higher proportion of
graphics and ink supplies;
Corporate Investments gross margin increased due to the sale of IP;
Software gross margin increased due to the shift to more profitable contracts and improved
workforce utilization in professional services;
HPFS gross margin increased due to a higher portfolio margin, primarily from lower bad debt
expense, a lower cost of funds and improved margins in remarketing sales;
Personal Systems gross margin increased due primarily to operational cost improvements, a
favorable mix of commercial products and the sale of IP; and
EG gross margin decreased due primarily to the impact of a higher mix of ISS products, lower
mix of BCS products and competitive pricing pressure in ISS and Networking.
Fiscal 2013 compared with Fiscal 2012
HP’s gross margin decreased by 0.2 percentage points for fiscal year 2013 compared with fiscal
2012. From a segment perspective, the primary factors impacting gross margin performance are
summarized as follows:
EG experienced a gross margin decline due primarily to competitive pricing pressures in ISS,
and to a lesser extent, mix impacts from lower BCS and Storage revenue;
Personal Systems experienced a gross margin decline due primarily to unfavorable currency
impacts and competitive pricing pressures;
ES gross margin decreased due to net service revenue runoff and contractual price declines;
Software gross margin decreased slightly due to higher development costs in IT/cloud
management products;
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