Cablevision 2013 Annual Report Download - page 9

(3)
customers to receive video on demand and subscription video on demand services, as well as interactive
entertainment and advertising services.
Our cable television revenues are derived principally from monthly fees paid by subscribers. In addition
to recurring subscriber revenues, we derive revenues from the sales of pay-per-view movies and events,
video on demand and subscription video on demand program services, from the sale of advertising time
on advertiser supported programming and from installation and equipment charges. Certain services and
equipment provided by substantially all of our cable television systems are subject to regulation. See
"Regulation - Cable Television".
We also provide high-speed data services using our cable television broadband network. High-speed data
services are provided to residential and small business customers through a cable modem device. The
high-speed data service is marketed as "Optimum Online".
We offer VoIP services exclusively to our residential and small business Optimum Online customers,
marketed as "Optimum Voice".
The following table sets forth certain statistical data regarding our video, high-speed data and VoIP
operations as of the dates indicated:
As of December 31,
2013
2012(e)
2011
(in thousands, except per customer amounts)
Total customers(a) ................................................... 3,188
3,230
3,255
Video customers(b) ................................................. 2,813
2,893
2,947
High-speed data customers ...................................... 2,780
2,763
2,701
Voice customers ..................................................... 2,272
2,264
2,201
Serviceable passings(c) ............................................. 5,034
4,979
4,922
Penetration:
Total customers to serviceable passings ................... 63.3%
64.9%
66.1%
Video customers to serviceable passings .................. 55.9%
58.1%
59.9%
High-speed data customers to serviceable passings .. 55.2%
55.5%
54.9%
Voice customers to serviceable passings .................. 45.1%
45.5%
44.7%
Average Monthly Revenue per Customer
Relationship ("RPC")(d) ..................................... $147.34
$137.51
$141.37
Average Monthly Revenue per Video Customer
("RPS")(d) ........................................................... $166.66
$153.22
$156.09
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(a) Represents number of households/businesses that receive at least one of the Company's services.
(b) Video customers represent each customer account (set up and segregated by customer name and address), weighted
equally and counted as one customer, regardless of size, revenue generated, or number of boxes, units, or outlets.
In calculating the number of customers, we count all customers other than inactive/disconnected customers (see
footnote (e) below). Free accounts are included in the customer counts along with all active accounts, but they are
limited to a prescribed group such as our current and retired employees. Most of these accounts are also not
entirely free, as they typically generate revenue through pay-per-view or other pay services. Free status is not
granted to regular customers as a promotion. We count a bulk commercial customer, such as a hotel, as one
customer, and do not count individual room units at that hotel. In counting bulk residential customers, such as an
apartment building, we count each subscribing family unit within the building as one customer, but do not count the
master account for the entire building as a customer.
(c) Represents the estimated number of single residence homes, apartment and condominium units and commercial
establishments passed by the cable distribution network in areas serviceable without further extending the
transmission lines.
(d) RPC is calculated by dividing the average monthly U.S. generally accepted accounting principles ("GAAP")
revenues for the Cable segment for the fourth quarter of each year presented by the average number of total
customers served by our cable television systems for the same period. RPS is calculated using these same revenues
divided by the average number of video customers for the respective periods.