Blackberry 2012 Annual Report Download - page 31

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RIM embraces open standards and open source, supporting Lua, OpenAL, cocos2d-x, Box2D, jQuery, Sencha, Dojo, and has an open
source repository that can be accessed at github.com/blackberry.
For distribution and management of enterprise applications, RIM provides a suite of tools and technologies within the BlackBerry
Enterprise Server to enable secure and managed provisioning of applications to enterprise employees. BlackBerry Enterprise App
World allows organizations to offer employees easy access to a catalogue of trusted applications.
For distribution of personal and consumer applications, RIM provides wireless carriers with the ability to distribute select applications
to their customer base and also provides BlackBerry App World as a direct storefront for BlackBerry customers.
BlackBerry App World is an application storefront managed by RIM that enables developers to reach BlackBerry subscribers around
the world. Since launching on April 1, 2009, BlackBerry App World is now available in over 164 markets and supports 26 currencies
and 13 languages. Over 6 million applications are downloaded daily with an aggregate of over 2 billion downloads to-date. With the
launch of BlackBerry PlayBook OS 2.0 there are over 15,000 applications available for BlackBerry PlayBook tablet and over 70,000
applications in total. BlackBerry App World provides BlackBerry smartphone and BlackBerry PlayBook users with a way to discover
and download/purchase of applications directly from their BlackBerry smartphone or BlackBerry PlayBook. Users can purchase
applications using their personal PayPal account, credit card and through carrier billing. With 40 carriers around the world, users are
able to purchase applications and have the charge applied directly to their wireless carrier bill. RIM is continuing to expand the reach
and availability of its carrier billing service to many more carriers and customers around the world.
Industry Associations
RIM is an active participant in numerous industry associations and standards bodies including:
24
4G Americas
Alliance for Telecommunications Industr
y
Solutions (ATIS)
American National Standards Institute
Bluetooth SIG
CDMA Develo
p
ment Grou
p
Consumer Electronics Association
Euro
p
ean Telecom Standards Institute
GlobalPlatform
GSM Association
IEEE (Professional Su
pp
ort Services for P1725)
International Ima
g
in
g
Industr
y
Association (I3A)
International Telecommunication Union (ITU)
®