Audi 2012 Annual Report Download - page 135

45
40
35
30
25
20
15
10
5
0
35,4
44,1
48,8
5.000
4.000
3.000
2.000
1.000
0
5.348 5.380
3.340
Umsatzerlöse
(in Mrd. EUR)
Operatives Ergebnis
(in Mio. EUR)
2010 2011 2012 2010 2011 2012 2010 2011 2012
1.400
1.200
1.000
800
600
400
200
0
1.092
1.303
1.455
Auslieferungen
Audi Fahrzeuge (in Tsd.)
45
40
35
30
25
20
15
10
5
0
35.4
44.1
48.8
5,000
4,000
3,000
2,000
1,000
0
5,348 5,380
3,340
Revenue
(EUR billion)
Operating profit
(EUR million)
2010 2011 2012 2010 2011 2012 2010 2011 2012
1,400
1,200
1,000
800
600
400
200
0
1,092
1,303
1,455
Deliveries
of Audi vehicles (thousand)
to build another A3 model at the
new Foshan plant, in Southern China,
which is currently being constructed
by the Chinese joint venture FAW-
Volkswagen Automotive Company, Ltd.
Dynamic corporate develop ment
is also generating demand for
extra
capacity at the Ingolstadt and
Neckarsulm locations. One measure
designed to ease the pressure on the
Ingolstadt plant is the creation of a
new facility in Münchsmünster, which
will accommodate a new production
line for form-hardened body compo-
nents, a press shop and an aluminum
pressure die-casting foundry. Since
2012 Neckarsulm has been home to
the new engine testing center, the
most innovative and ecient engine
test facility in the Company. The
common objective of all investment
measures is to permanently safeguard
and increase the innovativeness and
competitiveness of the German plants.
As part of its long-term product
initiative, Audi again introduced a
large number of new products onto
the markets in 2012. For example,
the A1 car line gained a five-door
version in the shape of the Audi
A1 Sportback, which aords more
headroom in the rear, provides easier
access and – thanks to innovative
eciency technologies – has low fuel
consumption. Since late summer 2012,
the new A3 has been the bench mark
in its segment, with its extensive
range of infotainment and driver
assistance systems, a sporty, progres-
sive design and pioneering lightweight
construction. We have widened the
Audi brand’s hybrid portfolio with the
addition of the A6 hybrid full-size
sedan and the A8 hybrid luxury sedan.
The newly introduced models already
stimulated demand in 2012. Thanks to
the attractive, sporty product portfolio,
over 1.45
million Audi brand vehicles
were delivered to customers
worldwide
in the past fiscal year. That represents
an increase of 11.7 percent – or more
than 150,000 automobiles – within the
space of just one year.
The dynamic sales growth meant
that the Audi Group’s revenue rose by
10.6 per cent to EUR 48.8 billion. The
operating profit just topped the previous
year’s figure at EUR 5.4 billion, despite
higher expenditure on new products
and technologies and significant ad-
vance payments towards the expansion
of the worldwide production network.
The operating return on sales of 11.0
per cent was again above the long-term
target corridor of eight to ten percent
and comes as further evidence of the
Company’s sustained high profitability.
The past fiscal year was yet another
important milestone for Audi along the
road to becoming the world’s leading
premium brand. The Company plans
to remain stead fastly on that path in
the future. Its intention is therefore
to achieve the 2015 target of over 1.5
million deliveries worldwide of cars of
the brand with the four rings even earlier
than that date. The broad, attractive
product range, to which a large number
of new models and derivative versions
will be added in 2013, will be used as
a springboard to increasing our market
shares and further improving our
strong com petitive position in the
premium car segment.
To implement the growth strategy,
an ambitious invest ment program
has been launched. As well as ex-
panding worldwide production and
sales structures, the plan focuses
above all on adding to the product and
technology portfolio. The main
emphasis is on the strategic core
competences electric mobility
(Audi e-tron), lightweight construc-
tion (Audi ultra) and connectivity
(Audi connect). In addition, the Audi
Group is fully committed to the on-
going development and optimization
of ecient combustion engines. All
in all, the Audi Group intends to
invest a sum of around EUR 11 billion
over the next three years with a view
to taking “Vorsprung durch Technik”
to the next level and becoming the
world’s leading premium brand.
«
Fuel consumption and emission figures at the end of the Annual Report
Finances
138