Audi 2012 Annual Report Download - page 134

Operating return on sales
An operating return on sales of 11.0 percent meant the
Audi Group was again well ahead of its strategic target corridor
of eight to ten percent.
11.0 %
Return on investment
With a return on investment of 30.9 percent in the past
fiscal year, the Audi Group was again one of the world’s most
profitable vehicle manufacturers.
30.9 %
Revenue
A dynamic sales performance in the past fiscal year
saw the Audi Group increase its revenue by 10.6 percent
to EUR 48.8 billion.
EUR 48.8 billion
Operating profit
Despite a challenging economic environment and higher
expenditure on new products and technologies as well as
significant advance payments towards the expansion of
manufacturing structures, the Audi Group achieved a slightly
higher operating profit compared with the previous year, taking
it to a best-ever level of EUR 5.4 billion.
EUR 5.4 billion
Deliveries of the Audi brand
1,455,123 cars of the Audi brand were delivered to cus tomers
worldwide in the past fiscal year; that is 11.7 percent more
than in the previous year. The biggest drivers of demand were
the new A1 Sportback and Q3 models, as well as the Q5, A6 and
A8 model series.
1,455,123
Capital investments
The Audi Group continues to invest strongly in the future.
It has plans for total capital investments amounting to
around EUR 11 billion by 2015. The focus will be on the develop -
ment of new products and technologies. The Company will also
continue to expand its international production network.
EUR 11 billion
Employees
The Audi Group employed an average of 67,231 people
worldwide in 2012 – an increase of more than 4,400 compared
with the previous year. This growth in the workforce came
from the recruitment of more experts for the lightweight
construction and electric mobility areas of expertise, and
above all from the expansion of our production network and
the acqui si tion of participating interests.
67,231
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