Audi 2012 Annual Report Download - page 104

Whether it is community projects near Audi sites or contributing
to non-profit projects abroad, Audi fulfills its social responsi-
bility worldwide. And Audi employees always have their role to
play in supporting these projects.
Voluntary
good deeds
T he “Audi Volunteers” ini -
tiative provides AUDI AG
employees with opportu-
nities to perform volunteer
work on community pro-
jects. On the first-ever Audi Volunteer
Day in June 2012, 330 helpers from all
divisions at Audi’s Ingolstadt site volun -
teered for a full day on a remarkable
variety of projects. As would be the case
several weeks later at Volunteer Day
in Neckarsulm, Audi provided organiza-
tional assistance and logistical support.
Based largely on suggestions from
Audi sta, 150 organizations were
contacted during the planning stage
in Ingolstadt und Neckarsulm. In the
end, 73 projects met the criteria for
implementation.
In one project, Audi volunteers set
up a herb garden for the Alzheimer
Society in Ingolstadt. The residents use
the fresh herbs not only for cooking,
but also for various aromatherapy pur -
poses. “Several weeks after the Volunteer
Day, I returned to show the project to
my family. It was nice to chat at length
with the people there, and to see that
they enjoy the herbs and use them
regularly,” says Frank Pfeer from the
development department for Body
Electronics in Ingolstadt.
Helpers on the “Dream of a Lifetime”
project at Neckarsulm’s Volunteer
Day treated disabled people and their
family members to excursions in Audi
vehicles. It was a special experience
for all involved. “We were able to bring
true joy to people often overlooked in
our society,” explains project mentor
Thomas Degenhard, who works in
VIP Relations at Audi. Other “Audi
Volunteers” spent the day repairing a
hut in a vineyard near Neckarsulm. It
will serve as a tool shed for a school
whose students help run the vineyard
under the supervision of teachers. “This
will save the school time and energy,
as the tools will be securely stored
here on site instead of having to haul
them here time and again,” emphasizes
project mentor Jörg Spindler. Though
building materials had been prepared,
the Audi volun teers nevertheless
had to apply a lot of expertise, com -
mit ment and work as a dedicated
team to transform a mere frame into
a tool shed.
“It is the dedication of our sta and
their willingness to aid others that
Audi
Volunteer Days
Combining a commit-
ment to helping others
with Audi expertise:
This was the goal
of the Volunteer Days
in Ingolstadt and
Neckarsulm. A total of
just under 600 Audi
volunteers completed
73 projects, entailing
everything from
manual labor to
community services.
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