Audi 2012 Annual Report Download - page 105

My Experience
Audi
Volunteer Day
in Ingolstadt
Helping others is its
own reward: 330
Audi employees took
part in Volunteer Day
in Ingolstadt, which
kicked o the “Audi
Volunteers” initiative
in June 2012.
makes such days of action possible.
And they impressively demonstrated
just how eager they are to help,”
says Dr. Gunther Bös, Head of Social
Responsibility at AUDI AG.
Projects such as Volunteer Days
in Ingolstadt and Neckarsulm help
create special memories and realize
long-term change for the better. As
such, they exemplify Audi’s corporate
citizenship. After all, the company
not only stages days of action near
Audi sites, but also acts as a corporate
citizen around the world.
And the variety of pursuits is remark-
able. Audi employees ran at the “24
Hours of Audi” benefit event in 2011
and raised some 150,000 euros for
a children’s charity. Ingolstadt has
been a UNICEF Child Friendly City since
summer 2012. This same year, Audi
donated 100,000 euros to this world
organization that fights for children’s
rights. For several years, Audi has
been funding the “Attitudes” project
in Spain to promote children’s road-
safety awareness. Some 400,000 young
participants have already learned
about road safety at over 4,000 schools
and in community centers. In the
United States and Australia, children
and adolescents are the focus of
commitment, as well. In the United
States, Audi especially supports the
“Best Buddies” organization, which
strives to improve the integration of
disabled people in society. Furthermore,
Audi Driving Dreams aids a UNICEF
educational program in China via funds
and campaigns.
“Audi plays an active role in society by
overseeing community projects relevant
to respective sites and regions,” sums
up Dr. Gunther Bös. “And we will
devote a lot of energy to expanding our
commitments in future!” «
Here you can find out more
about Audi’s projects and social
commitment.
P H O T O S | A U D I AG ; J I M R A K E T E
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