Audi 2012 Annual Report Download - page 10

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10 Around the world with Audi
The photo expedition shows the passion people have for
the four rings all over the world.
My Audi Moments
28
A showroom for the senses
At Audi City London, clients
can customize their own
Audi virtually.
34 Perfectly shaped
Modelers shape design
ideas with the utmost
precision.
42 A woman sets the pace
Race engineer Leena Gade
led Audi to victory again at
Le Mans in 2012.
My Perfection
50 Eva’s day in Paris
The A3 Sportback shows
top model Eva Padberg
around the French capital.
58 The city advocates
Prof. Rupert Stadler
talks to Prof. Mark Wigley
about the future of the cities.
64 The ultra vision
The TT ultra concept stands
for systematic multimaterial
construction at Audi.
My View
100 “Development is what
drives our industry”
Axel Strotbek in dialogue
with Dr. Werner Brandt.
106 Voluntary good deeds
How Audi employees
perform voluntary work on
community projects.
110 Looking ahead
Audi explores ideas for
future cars with ingenious
concepts.
My Experience
118 Duel in the snow
Down the slalom course on
two skis and four wheels.
124 “Jazz, to me, means
freedom”
Viktoria Tolstoy at her
performance in Neckarsulm.
128 Trio with 36 cylinders
Three sports car icons
meet to celebrate the
Lamborghini anniversary.
My Inspiration
76 Festival of the Reds
Thousands of fans meet
on the Adriatic coast
for World Ducati Week.
82 The fascination of
carmaking
How an Audi takes shape: a
visit to the Ingolstadt plant.
94 Culture in the press shop
Stars from Till Brönner to
Olga Scheps celebrate “50
Years of Culture at Audi.”
My Passion
134 Authors and team
The minds behind the
stories in the Audi 2012
Annual Report.
70 Mission: Future
Audi Urban Future Award:
The architecture prize
is awarded in Istanbul.
In 2012, the Audi Group continued successfully – In 2012, the Audi Group continued successfully –
amidst a challenging environment – along the path amidst a challenging environment – along the path
to becoming the world’s leading premium brand. to becoming the world’s leading premium brand.
136136 Audi sets the course for further growthAudi sets the course for further growth
140140 Group Management Report 2012Group Management Report 2012
202202 Consolidated Financial Statements 2012Consolidated Financial Statements 2012
271271 Corporate Governance Report 2012Corporate Governance Report 2012
FinancesFinances