Rogers 2007 Annual Report Download - page 7

ROGERS COMMUNICATIONS INC. 2007 ANNUAL REPORT 3
Overall,Ibelieveitisfairtosaythatin2007Rogersagaindelivered
goodresultsandabove-marketreturnsforshareholders.Going
forward, we have sound strategic positioning, a trajectory for con-
tinued double-digit revenue and adjusted operating profit growth
in2008,andahealthybalancesheet.However,wealsohavemuch
work to do in continuing to develop and reinforce our platforms to
secure continued growth into the future.
Importantly, we must continue to scale and evolve our infrastruc-
ture and systems to assure that we can continue to accommodate
rapid customer growth and can flexibly deploy new products and
services.Equallyimportantistheneedtocontinuallyenhanceour
customer service capabilities to make it easier and more satisfying
forcustomerstodobusinesswithus–whetheronthephone,in
the store, at the door or on the Web.
Ontheregulatoryfront,inNovember2007,thefederalgovern-
ment delivered a disappointing set of rules for the upcoming
AWSwirelessspectrumauction,whichwillblockusfrombidding
on the full amount of spectrum up for auction by setting portions
asideforpotentialnewentrants.Thiswasamostunfortunate
decision for Canadians on a number of fronts, including that it
will reduce the amount of money that the government receives
from the auction and it will also allow new entrants to roam on a
networkRogersinvestedbillionsofdollarstobuild.
However,andasIremindouremployees,Rogershasneveravoided
abattle–evenoneonanunevenplayingfield.Ourhistoryisone
of succeeding in the face of challenges. We have expertly dealt
with complex regulations before. We have successfully faced new
entrants in the wireless sector before and we know how to com-
pete vigorously. We will continue to relentlessly pursue our plans
and deliver the best innovative services for our customers now and
in the future.
AtRogers,we’vecollectivelybuilttoday’sthrivingwireless,cable,
Internet, home phone and media businesses to serve millions of
customers from coast to coast. It’s an unbeatable track record and
as shareholders and partners you have all been a part of it.
Ourplanfor2008strikesahealthybalancebetweenthecontinued
delivery of subscriber and financial growth, the return of increas-
ing amounts of our growing free cash flow to shareholders, and
the investments that will help assure that such growth continues
well into the future.
IbelievethatwewillcontinuetodemonstratehowRogers’
innovative array of wireless, cable, high-speed Internet, telephony
and media products and services can add great value to our
customers’ lives and generate solid returns for our shareholders.
If you live in Canada, I invite you to sample and subscribe to our
manyservices.Theywillentertainyou,informyouandhelpyou
keep in touch with what matters most in your world.
Thankyouforyourinvestment,confidenceandcontinuedsupport.
The best is yet to come!
Edward “Ted” S. Rogers, OC
Presidentand
ChiefExecutiveOfficer
RogersCommunicationsInc.
“ Our plan for 2008 strikes a healthy balance between
the continued delivery of subscriber and financial
growth, the return of increasing amounts of
our growing free cash flow to shareholders, and
the investments that will help assure such growth
continues well into the future.”
“TheCompany’scontinuedhealthygrowthinsubscribers,revenueandcashflow
reflects our intense focus on delivering continued growth and increasing profit-
ability, innovative products and first-rate customer service. While our brand,
franchises and markets are all strong, we have much work to do to maintain our
leadershipposition.”
Edward “Ted” S. Rogers, OC
President and Chief Executive Officer
Rogers Communications Inc.