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ROGERS COMMUNICATIONS INC. 2007 ANNUAL REPORT 37
MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
• Launchedthreenewtripleplay”packageswhichcombinedigital
cable, high-speed Internet and Rogers Home Phone services
in discrete packages and with easy to understand price points.
These packages range from a basic starter package to a VIP Plus
package, with the selection allowing our customers to choose
the television, high-speed Internet and Home Phone plan that
best meets their needs.
• Completed the acquisition of the remaining 80% of the out-
standing shares of Futureway that it did not already own and the
outstanding stock options. Futureway is a facilities-based pro-
vider of telecommunications and high-speed Internet services
operating in and around the Greater Toronto Area.
• Expandedtheavailabilityofitsresidentialtelephonyserviceto
approximately 94% of homes passed by its cable networks.
Total operating revenue increased $357 million or 11%, from 2006,
and total adjusted operating profit increased to $1,016 million or by
$100 million, an 11% increase from 2006. See the following segment
discussions for a detailed discussion of operating results.
OPER ATING HIGHLIGHTS FOR THE YEAR ENDED
DECEMBER 31, 2007
• Increasedsubscriberbasesby290,000cabletelephonysubscrib-
ers, 165,000 high-speed residential Internet subscribers, 219,000
digital cable households and 18,000 basic cable subscribers.
• Entered into a renegotiated agreement with Yahoo! Inc.
(“Yahoo!”)thatwilleliminatemonthlypersubscriberfeesand
see both companies work jointly on advertising revenue oppor-
tunities leveraging Rogers high-speed Internet access portal
and subscriber base. In connection with this new agreement,
wemadeaone-timepaymenttoYahoo!inthefourthquarter
of 2007 of $52 million, and Cable’s cost of providing its Internet
service will be reduced by approximately $25 million per year
over the four year term of the new agreement. Rogers’ branding
of its Internet service is being transitioned to “Rogers Hi-Speed
Internet”, while the on-line portal will continue to be branded as
“RogersYahoo!”.
Summarized Cable Financial Results
Years ended December 31,
(In millions of dollars, except margin) 2007 (1) 2006 (2) % Chg
Operating revenue
Cable Operations (3) $ 2,603 $ 2,299 13
RBS 571 596 (4)
Rogers Retail 393 310 27
Intercompany eliminations (9) (4) 125
Total operating revenue 3,558 3,201 11
Operating profit (loss) before the undernoted
Cable Operations (3) 1,008 854 18
RBS 12 49 (76)
Rogers Retail (4) 13 n/m
Adjusted operating profit (4) 1,016 916 11
Stock option plan amendment (5) (113) n/m
Stock-based compensation expense (5) (11) (11)
Integration and restructuring expenses (6) (38) (15) 153
Contract renegotiation fee (7) (52) n/m
Operating profit (4) $ 802 $ 890 (10)
Adjusted operating profit (loss) margin (4)
Cable Operations (3) 38.7% 37.1%
RBS 2.1% 8.2%
Rogers Retail (1.0%) 4.2%
Additions to PP&E (4)
Cable Operations (3) $ 710 $ 685 4
RBS 83 98 (15)
Rogers Retail 21 11 91
Total additions to PP&E $ 814 $ 794 3
(1) The operating results of Futureway are included in Cable’s results of operations from the date of acquisition on June 22, 2007.
(2) Certain prior year amounts have been reclassified to conform to the current year presentation.
(3) Cable Operations segment includes Core Cable services, Internet services and Rogers Home Phone services.
(4) As defined. See the “Key Performance Indicators and Non-GAAP Measures” and “Supplementary Information: Non-GAAP Calculations” sections.
(5) See the section entitled “Stock-based Compensation Expense”.
(6) Costs incurred related to the integration of the operations of Call-Net, the restructuring of RBS and the closure of 21 Retail stores in the first quarter of 2006.
(7) One-time charge resulting from the renegotiation of an Internet-related services agreement. See the section entitled “Cable Operations Operating Expenses”.