Sara Lee 2010 Annual Report Download - page 16

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14 Sara Lee Corporation
Accelerating productivity
everywhere.
Across Sara Lee, we are constantly looking
for a better way to approach everything we do.
We call it continuous improvement.
Improvement is an ongoing effort at Sara Lee: simplifying our
business model, increasing process efficiencies and reducing our
costs. There is always room for improvement.
Project Accelerate is a key initiative in this area. This comprehensive
company-wide cost-reduction and productivity program is taking effi-
ciencies to the next level. The company now has the standardized
processes and integrated IT infrastructure in place to further reduce
costs through business process outsourcing, continued simplification
of the business and corporate cost reduction.