Anthem Blue Cross 2002 Annual Report Download - page 12

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8
As President of Wenco Industries—which operates nine Midas Muffler shops in Denver and
Colorado Springs, Colo.—Ron Genuario faces the problem so many small business owners
struggle with: how to provide benefits to employees as health care costs keep rising.
Adding to the problem is the fact that fewer and fewer insurance companies have remained in
the small group market in Colorado. “I only know of five or six companies that offer plans to
smaller groups,” Ron said.
Working with agent George Martin of the Colorado Insurance Center in Colorado Springs,
Ron found his answer in Anthem Blue Cross and Blue Shield’s small group plans. “Anthem
and George worked together for us,” he says. “It was a team effort; we needed both of them.
“This is our first try at an HMO or point-of-service product,” Ron says. “I liked it because it lets
me provide some flexibility for my employees.”
That’s especially important because Wenco, like many companies, shares the cost of health
benefits with its employees. “We’re kind of unique,” Ron says, “because we reward longevity by
paying more of each employee’s share the longer they’ve been with us.” For 2003, Wenco
worked with Anthem to change its coverage by making small adjustments to its benefits and
co-pays “so we could keep our rates affordable.”
Anthem’s customer service also contributed to Wenco’s decision to remain with Anthem.
“The claims handling is very good, from what I can see,” Ron says. “Over the past couple of
years the service has really gotten much better.”
We nco Industries