MasterCard 2012 Annual Report Download - page 22

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GDV and Processed Transactions
The tables below provide information regarding two key drivers of our revenue: (1) GDV, which forms the
basis of volume-based revenues, and (2) processed transactions.
GDV. The GDV table below provides information regarding the GDV for all MasterCard-branded cards
(excluding Cirrus and Maestro) and for both MasterCard credit and charge programs and MasterCard debit and
prepaid programs in all of our regions for the years ended December 31, 2012 and 2011. Growth rates are
provided on both a U.S. dollar and local currency basis for the periods indicated. GDV represents the aggregate
dollar amount of purchases made and cash disbursements obtained with MasterCard-branded cards and includes
the impact of balance transfers and convenience checks.
Year-over-year growth
Year ended
December 31,
2012
U.S.
$
Local
Currency2
Year ended
December 31,
20113
(in billions, except percentages)
MasterCard Branded GDV1
All MasterCard Branded Programs
Asia Pacific/Middle East/Africa .............. $ 980 21% 23% $ 808
Canada .................................. 127 7% 8% 119
Europe .................................. 1,071 9% 16% 979
Latin America ............................ 302 9% 19% 276
Worldwide less United States ................ 2,480 14% 19% 2,183
United States ............................. 1,167 9% 9% 1,069
Worldwide ............................... $3,647 12% 15% $3,252
All MasterCard Credit and Charge Programs
Worldwide less United States ................ $1,558 11% 15% $1,399
United States ............................. 562 4% 4% 543
Worldwide ............................... $2,120 9% 12% $1,942
All MasterCard Debit and Prepaid Programs
Worldwide less United States ................ $ 923 18% 25% $ 784
United States ............................. 604 15% 15% 526
Worldwide ............................... $1,527 17% 21% $1,310
* Note that figures in the above table may not sum due to rounding.
1GDV generated by Maestro and Cirrus cards is not included. The data for GDV is provided by MasterCard
customers and includes information with respect to MasterCard-branded transactions that are not processed
by MasterCard and for which MasterCard does not earn significant revenues. All data is subject to revision
and amendment by MasterCard’s customers subsequent to the date of its release, which revisions and
amendments may be material.
2Local currency growth eliminates the impact of currency fluctuations and represents local market
performance.
3In 2012, certain GDV from the Europe region has been reclassified from All MasterCard Credit and Charge
Programs to All MasterCard Debit and Prepaid Programs. The 2011 amounts have been reclassified to be
consistent with this presentation. There is no impact at the All MasterCard Programs level.
18