Allstate 2014 Annual Report Download - page 6

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OUR STRATEGIC VISION
Deliver substantially more value than the
competition by reinventing protection and
retirement to improve customers’ lives.
OUR CORPORATE GOAL
Create long-term value by serving our
stakeholders, taking appropriate risks, and
leveraging our capabilities and strategic assets.
OUR VALUES
Honesty, caring and integrity
Inclusive diversity
Engagement
Accountability
Superior performance
OUR PRIORITIES
Customer focus
Operational excellence
Enterprise risk and return
Sustainable growth
Capital management
OUR OPERATING PRINCIPLES
Put the customer at the center of all our actions.
Use consumer insights, data, technology and
people to create disruptive innovation to better
serve customers and generate growth.
Execute well-considered decisions with
precision and speed.
Focus relentlessly on those few things that
provide the greatest impact.
Be a learning organization that leverages
successes, learns from failures and
continuously improves.
Provide employees, agency owners and financial
specialists fulfilling opportunities, personal
growth and performance-based rewards.
Take an enterprise view of our people and
processes, and work as a single team to advance
Allstate rather than our individual interests.
OUR LEADERSHIP PRINCIPLES
We empower every employee to lead and
drive change.
We’re here to serve.
We win together.
We drive results.
We’re transparent.
We continuously get better.
We develop each other.
Our Shared Purpose
We are the Good Hands®:
We help customers realize their hopes and dreams by providing the
best products and services to protect them from life’s uncertainties
and prepare them for the future.