AT&T Wireless 2015 Annual Report Download - page 4

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AT&T INC.
This is our mission. It’s a simple
but ambitious statement.
We’ve invested heavily to build
and assemble the assets and
people we need to connect our
customers to everything — and
to connect them faster, more
reliably and more securely than
ever before. We are moving
beyond the smartphone era
into a world where billions of
devices will be connected to
networks around the globe. The
future demands instantaneous
connectivity for everything —
from drones to self-driving cars
to virtual reality devices. Only
an integrated communications
company can provide the end-
to-end connectivity this exciting
new world demands.
OUR STRATEGY
To become the premier
integrated communications
company in the world, we’ve
invested in 5 key areas:
Lead in connectivity and integrated solutions.
It all begins with connectivity. Premier network
assets are the foundation for delivering the
integrated mobile, video and data solutions
our customers want. Today, every time our
customers access their content, we use one
or all of the following technologies to connect
them — wireless LTE, Wi-Fi, satellite, IP networks
and fiber optics. But our customers should
not know or care about any of this. Our job is
to simply deliver seamless connectivity to every
device and sensor in their office, car, home —
you name it — and help ensure it is fast, highly
secure and reliable.
We’ve invested significantly over the past few
years to make this possible. As a result, today
we can offer:
• Ubiquitous, mobile, fast and highly secure
connectivity to 355 million people and
businesses in the United States and Mexico
— a seamless, cross-border North American
network that’s unique in the marketplace.
Connect people with their world,
everywhere they live, work and play …
and do it better than anyone else.