Samsung 2014 Annual Report Download - page 4

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With differentiated core
competencies and confident
leadership, Samsung Electronics is
setting new challenges as
a respected world-class company
Accelerating growth engines in a difficult business environment
In 2014, despite the economic and political uncertainties of Chinas
slowed growth and rising tensions in Russia and the Middle East,
Samsung Electronics focused on identifying growth engines, devel
op-
ing innovative technology and products and pursuing creative solutions.
As a result, we recorded revenue of KRW 206 trillion, operating
profit of KRW 25 trillion and net income of KRW 23 trillion, based on
consolidated financial statements. Sales and profits declined over
the previous year owing to poor smartphone and other performance.
Even so, across the global industry, we strengthened our leadership in
sound financial management, brand value and corporate rankings.
CEO Greetings
Vice Chairman & CEO Oh-Hyun Kwon