PG&E 2007 Annual Report Download - page 21

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19
universities, technology companies, research organiza-
tions, venture capital firms, and other utilities. Among
them are technologies for automating energy manage-
ment for buildings, improving home air conditioner
efficiency and lighting classrooms with solar tubes.
We also continue to be highly successful working
with leaders like IBM, HP, Google, and Sun on energy effi-
cient computing. For example, we created
the first incentive programs to drive sales
of energy efficient servers. We also provide
incentives for computer manufacturers to
incorporate more energy-saving compo-
nents like efficient power supplies or soft-
ware that lets computers snooze when
not in use.
But not all energy efficiency improve-
ments require new technology. Simple things like
compact fluorescent bulbs can have a profound impact.
We are aggressively encouraging the use of CFLs by
helping manufacturers lower prices, and by raising
awareness through advertising and campaigns like our
giveaway of one million CFLs during National Energy
Awareness Month last October. These free CFLs alone
could collectively save the amount of energy needed to
power 60,000 homes.
Last year, nearly 15,000 cus-
tomers joined ClimateSmartTM
,
the first utility program giving
them a choice to be carbon
neutral by supporting sound
investments to preserve
California forests, which store
carbon dioxide.