PG&E 2007 Annual Report Download - page 18

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16
SMART
Helping consumers use less energy sounds like a losing
business proposition for a utility. We see it differently.
Empowering customers with the know-how and technolo-
gies to become smarter energy users is an increasingly
important source of value. PG&E has the potential to earn
$100 million to $200 million in incentives in the next four
years if it helps customers successfully achieve aggressive
energy-savings targets. This not only saves money, it is
also one of the most effective and economic ways to cut
greenhouse gases. PG&E’s energy effi ciency programs over
the past 30 years have saved customers $22 billion and
kept over 135 million tons of carbon out of the skies, while
our company and California’s economy have fl ourished.