Asus 2012 Annual Report Download - page 212
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208
(3) Financial information
Note 1:
The intra-segment revenues have been eliminated to $0.
Note 2:
Because the Group’s segment assets are not provided to the chief operating
decision-maker, such items are not required to be disclosed.
(4) Reconciliation of operating segments’ operating profit
A. The revenues from external customers reported to the chief operating decision-maker are
measured in a manner consistent with the consolidated statements of income.
B. The reconciliation between the reportable segment’s profit and segment profit (others are the
same as consolidated statements of income) is as follows:
(5) Information by geographic area
The Group allocates the revenues and non-current assets on the basis of the location of the single
country or area:
3C Brand Others Total
Revenues from external customers 413,129,676$ 35,554,945$ 448,684,621$
Revenues from other segments 15,563$ 7,776,545$ -(Note 1)
Segment profit 22,010,771$ 84,740)($ 21,926,031$
Identifiable assets (Note 2) -$ -$ -$
2012/1/1~12/31
3C Brand Others Total
Revenues from external customers 344,128,000$ 39,984,294$ 384,112,294$
Revenues from other segments 6,350,520$ 7,408,096$ -(Note 1)
Segment profit 18,051,798$ 134,273$ 18,186,071$
Identifiable assets (Note 2) -$ -$ -$
2011/1/1~12/31
2012/1/1~12/31 2011/1/1~12/31
Reportable operating segments’ profit before
adjustment
21,926,031$ 18,186,071$
Unallocated profit or loss 87,275)( 43,430
Reportable operating segments’ profit 21,838,756$ 18,229,501$