Audi 2011 Annual Report Download - page 96

Download and view the complete annual report

Please find page 96 of the 2011 Audi annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 271

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134
  • 135
  • 136
  • 137
  • 138
  • 139
  • 140
  • 141
  • 142
  • 143
  • 144
  • 145
  • 146
  • 147
  • 148
  • 149
  • 150
  • 151
  • 152
  • 153
  • 154
  • 155
  • 156
  • 157
  • 158
  • 159
  • 160
  • 161
  • 162
  • 163
  • 164
  • 165
  • 166
  • 167
  • 168
  • 169
  • 170
  • 171
  • 172
  • 173
  • 174
  • 175
  • 176
  • 177
  • 178
  • 179
  • 180
  • 181
  • 182
  • 183
  • 184
  • 185
  • 186
  • 187
  • 188
  • 189
  • 190
  • 191
  • 192
  • 193
  • 194
  • 195
  • 196
  • 197
  • 198
  • 199
  • 200
  • 201
  • 202
  • 203
  • 204
  • 205
  • 206
  • 207
  • 208
  • 209
  • 210
  • 211
  • 212
  • 213
  • 214
  • 215
  • 216
  • 217
  • 218
  • 219
  • 220
  • 221
  • 222
  • 223
  • 224
  • 225
  • 226
  • 227
  • 228
  • 229
  • 230
  • 231
  • 232
  • 233
  • 234
  • 235
  • 236
  • 237
  • 238
  • 239
  • 240
  • 241
  • 242
  • 243
  • 244
  • 245
  • 246
  • 247
  • 248
  • 249
  • 250
  • 251
  • 252
  • 253
  • 254
  • 255
  • 256
  • 257
  • 258
  • 259
  • 260
  • 261
  • 262
  • 263
  • 264
  • 265
  • 266
  • 267
  • 268
  • 269
  • 270
  • 271

Rubrik _ 95
PHOTOS | GREEN CITY ENERGY AG; AUDI AG
When sustainable
mobility is dis-
cussed within
the Audi Group,
it’s about more than just technologies
that reduce a car’s fuel consumption
and therefore also reduce emissions –
sustainable mobility is viewed in a
much more comprehensive sense.
“The Company takes its social respon-
sibility seriously on many levels,” com-
mented Rupert Stadler, Chairman of
the Board of Management of AUDI AG,
describing the Company’s philosophy.
“In the interest of preserving a livable
future for coming generations. In
addition to international competitive-
ness and a forward-looking human
resources policy, environmental protec-
tion and preservation of resources
form the cornerstones for sustainable
management of the Company.
With this in mind, the Company is active
in many fi elds that go beyond the
actual product of the automobile. The
commitment begins as early as the
product development process.
“The production area in particular off ers
ample potential that we are developing
systematically,” said Frank Dreves,
Member of the Board of Management
for Production at AUDI AG. A vehicle’s
environmental footprint, after all, also
depends on how it is built, with particular
attention being paid to energy. By
2020 Audi wants to reduce site- and
Company-specifi c CO₂ emissions by
30 percent from the level in 1990. The
goal: carbon-neutral car production.
For this, the energy required in the
direct production process will be reduced.
hbl
Audi has made an area measuring some
23,000 square meters available for
photovoltaic modules at its Ingolstadt
plant. The car manufacturer is thus
supporting the use of various technologies
for harnessing solar energy and in this
way is making a major contribution toward
further optimizing solar technology.
The use of hot-shaped steels in body manufacturing makes it possible to combine low weight with high strength.
The CO₂ balance is already positive during production: The energy demand for hot-shaping high-strength steel
produces 20 percent less CO₂ than when using conventional steel.