Audi 2011 Annual Report Download - page 127

Cooperation
Awards
AUDI AG and Voith GmbH form
development partnership
Multiple successes for Audi
In February 2011, AUDI AG and Voith GmbH signed
a letter of intent regarding a development partnership.
The goal of the partnership between the two companies
is to promote industrialization of the manufacture
of carbon fi ber-reinforced materials for high-volume
automotive production, particularly by developing a
highly automated process chain. The intention is to make
use of the high potential of these innovative materials to
benefi t lightweight construction and effi ciency.
Employer study
Most attractive company in Hungary
AUDI HUNGARIA MOTOR Kft. was named Hungary’s “Most
attractive company” once again. This is the result of a survey
of 33,000 participants conducted by the business consultants
Aon Hewitt and the student organization AIESEC
(www.autoevolution.com/news/audi-the-most-attracti ve-
company-in-hungary-32615.html). The study assesses more
than 230 Hungarian companies.
Keynote speech
Geneva Motor Show
Rupert Stadler speaks
at world’s biggest electronics show
A3 concept unveiled
Audi took the wraps off its A3 concept, a technology study,
at the Geneva Motor Show in March 2011. The four-seat
notchback sedan integrates the full breadth of the Audi
brand’s technological expertise. The study’s proportions
nevertheless lend it a particularly dynamic character and
provide a foretaste of the new-generation Audi A3.
Review of
2011
Fuel consumption and emission fi gures at the end of the Annual Report
Rupert Stadler, Chairman of the Board of Management of
AUDI AG, delivered the keynote speech at the Consumer
Electronics Show (CES) in Las Vegas on January 6, 2011.
“We want to adapt the best technologies available for the
automotive world,” he declared. The car of the future will
be connected with the Internet, with the traffi c infrastruc-
ture and with other vehicles.
Grand entry at the Consumer Electronics Show (CES) in
Las Vegas: The Audi A8 L W12 quattro rolls onto the stage.
The jury and readers of the British magazine What
Car? named the A1 their “Car of the Year” and top
“Supermini.” The Audi TT was voted “Coupe of the Year”
for the fi fth time in a row (www.whatcar.com/car-news/
audi-a1-named-car-of-the-year/254884). In the reader
poll “The Best Cars of 2011” conducted by auto motor
und sport, Audi won four diff erent categories: with the
A1, the A4 and A5 models (in the midsize category),
the R8 Spyder and the Q5 (issue 4/2011, page 104 ff .).
Readers of Automobilwoche voted Audi the “Brand of
the Decade” (issue 3/2011, page 3 ff .).
PHOTOS | AUDI AG (2); ANDREW HARRER/GETTY IMAGES; BAB.CH/GEISSER; STEFAN WARTER/AUDI AG