Audi 2011 Annual Report Download - page 24

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T
RESPONSIBILITY
INSPIRATION
88 Audi Urban
Future Initiative
How will we live in the year 2030?
A symposium.
92
In harmony
with the environment
Audi balanced mobility: an
initiative for sustainable mobility.
96 The power within
What do biathlete Magdalena Neuner
and the Audi S6 have in common?
100
Sustainable growth
Axel Strotbek in dialog with
Dr. Eckart John von Freyend.
104 Pole position
Johan Ernst Nilson on his expedition
from North to South Pole.
108
A glance at the
secret Audi e-fi les
How the age of the electric car
will change car interiors.
112 A stage for the future
Audi sponsors the SWR3
New Pop Festival, a springboard
for up-and-coming musicians.
116 Form follows function
A selection of lifestyle articles
from the Audi collection
uniquely presented.
Athletes
Exceptional athlete
Magdalena Neuner
and the Audi S6.
96
56
25
326
96
35
35
35
35
35
25
44
44
88
546
546
45
12
35 56
1
47
130 Record year
In the 2011 fi scal year, Audi
continued on the path to becoming
the world’s leading premium brand.
134 Group Management
Report 2011
188 Consolidated Financial
Statements 2011
253 Corporate Governance
Report 2011
128 Authors and team
The faces behind the
stories in the Audi
2011 Annual Report.
REVIEW
FINANCES
124 Review of 2011
Premieres, awards, events –
the 2011 fi scal year featured
many highlights for Audi.
Newcomers With Bruno
Mars and other artists at the
SWR3 New Pop Festival.
112
PHOTOS | STEFANSCHUETZ.COM; PICTURE:SERVICE GMBH/AUDI AG; RICHARD WALCH/AUDI AG; AUDI AG (2); ACTION PRESS; TOBIAS HASE/DPA PICTURE-ALLIANCE