Audi 2011 Annual Report Download - page 137

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AUDI GROUP
STRUCTURE
Company
The Audi Group, comprising the two brands Audi and Lamborghini, is one of the world’s leading
carmakers in the premium and supercar segment.
The core of the Company comprises the Audi brand, whose vehicles delight customers with their
outstanding modern design, technological innovations and high build quality. The ambition to
fulfill challenging customer expectations with pioneering vehicle concepts is manifested in the
brand essence “Vorsprung durch Technik,” which encompasses the brand values sportiness,
sophistication and progressiveness.
The brand with the four rings increased its deliveries by 19.2 percent in fiscal 2011 to the record
total of 1,302,659 (1,092,411) vehicles.
AUDI VEHICLE DELIVERIES BY REGION
2011 Share in %
Germany 254,011 19.5
Europe excluding Germany 472,307 36.3
China (incl. Hong Kong) 313,036 24.0
USA 117,561 9.0
Other 145,744 11.2
Total 1,302,659 100.0
The Italian traditional brand Lamborghini builds exclusive supercars that are the embodiment of
technological expertise, captivating design and dynamic handling.
In addition to the models of the Audi and Lamborghini brands, the Audi Group supplies vehicles
of other Volkswagen Group brands through its sales subsidiaries.
Main Group locations
The headquarters of the Audi Group are located in Ingolstadt, where Technical Development,
Sales and Administration as well as most vehicle manufacturing operations are based.
The Audi A3 and A3 Sportback models, the A4 car line, the A5 Sportback and the A5 Coupé,
RS 5 Coupé and Q5 models are built there. In addition, the Company makes bodies for the
A3 Cabriolet, the RS 3 Sportback and the TT car line in Ingolstadt.
The Neckarsulm plant is where the A4 Sedan and A5 Cabriolet models, the A6 car line, the
A7 Sportback and the A8 luxury sedan are manufactured. The head offices of quattro GmbH,
a fully owned subsidiary of AUDI AG, are also located there. In addition to building high-
performance vehicles such as the Audi Q7 V12 TDI and its bespoke manufacturing of the R8
models, quattro GmbH offers an extensive customization program for all Audi vehicles, along
with exclusive lifestyle articles that embody the spirit of the brand with the four rings.
AUDI HUNGARIA MOTOR Kft., Győr (Hungary), develops and builds engines for the Audi brand,
for other Volkswagen Group companies and for third parties. Models of the TT car line are also
manufactured at the Hungarian plant jointly with Ingolstadt, and the A3 Cabriolet and RS 3
Sportback are assembled there. Since its founding, this company has developed into one of
Hungary’s biggest exporters.
In Brussels (Belgium), AUDI BRUSSELS S.A./N.V. specializes in the exclusive production of the
models of the A1 car line.
Automobili Lamborghini S.p.A. builds the Gallardo and Aventador supercars at Sant’Agata
Bolognese, in northern Italy. The 12-cylinder engines for the Aventador are also built there
by Lamborghini.
The Q7 and Q3 models are built at other VW Group plants, at Bratislava (Slovakia) and Martorell
(Spain) respectively.
Management Report of the Audi Group for the 2011 fiscal year