Xerox 2005 Annual Report Download - page 20
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“Our routine inquiry became a
transformational experience.”
Xerox team
from left to right:
Kyle Smelser
Andrea Hall
Ryan Gerber
Our work started when we were following up on an
historical agreement report. These tell us when a client
is coming off lease and may be interested in renewal
or an upgrade.
Enter Indiana Business Equipment, one of Xerox’s
1,100 authorized sales agencies that sell the complete
line of Xerox office systems to small and medium-sized
businesses.
What our sales agents found went way beyond the analog
copiers and printers that they were using for everyday
office management. It turns out The ConferenceWorks!
was outsourcing the printing of almost all of its marketing
material. That meant long lead times, excessively large
print runs and, ultimately, more time and money than
werenecessary.