TripAdvisor 2012 Annual Report Download - page 14

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Please find page 14 of the 2012 TripAdvisor annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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Other Travel Brands and Websites
In addition to the flagship TripAdvisor-branded websites, we have also acquired and launched numerous
other travel brands, connected by the common characteristic of providing travelers with valuable planning
resources across the travel sector. These brands have expanded our reach, product breadth and appeal to domestic
and international advertisers.
Brands acquired include:
Website Date Acquired Key Focus
wanderfly.com October 2012 Website and mobile application for discovering and sharing
personalized travel recommendations.
whereivebeen.com July 2011 Website and social platform with a detailed interactive world map
that lets users share where they have been, lived, and want to go.
everytrail.com February 2011 Mobile application and website for collecting and sharing geo-
tagged user-generated travel content, such as walking tours and
itineraries.
holidaylettings.co.uk June 2010 A leading U.K.-based vacation rental site, featuring properties
listed globally.
kuxun.cn October 2009 Travel metasearch engine operating in China.
flipkey.com August 2008 A vacation rental website featuring a large collection of vacation
rental guest reviews on vacation rental properties around the world.
onetime.com June 2008 Comparison shopping travel website that allows travel shoppers to
conduct itinerary-based, multi-site searches for flights, hotels,
cruises, vacations, and car rentals.
virtualtourist.com June 2008 Travel-oriented community website featuring user-contributed
travel guides for locations worldwide.
airfarewatchdog.com March 2008 Provides up-to-date airline deals that have been researched and
verified by a team of dedicated airfare experts.
holidaywatchdog.com January 2008 U.K.-based website for traveler reviews on hotels and destinations
focusing on the Mediterranean.
cruisecritic.com May 2007 A community of avid and first-time cruisers who enjoy the fun of
planning, researching and sharing their passion for cruising. Cruise
Critic offers objective cruise reviews written by expert travel
writers and members.
independenttraveler.com May 2007 A traveler’s exchange that features practical travel resources for a
community of international travelers who enjoy the adventure of
independent travel.
seatguru.com March 2007 Features aircraft seat maps, seat reviews, and a color-coded system
to identify superior and substandard airline seats.
bookingbuddy.com February 2007 Travel shopping website that gives travelers easy access to airfare,
hotel, car rental, cruise, vacation rental, and vacation deals, plus
prices from selected travel sites.
smartertravel.com February 2007 One of the largest online travel resources of independent expert
advice for the budget-conscious traveler. The SmarterTravel
editorial staff provides advice and analysis to help travelers find
the best deals and get the most value from their trips.
travelpod.com December 2006 Pioneering travel blog website.
travel-library.com September 2006 Travel website with user-generated reviews.
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