Audi 2013 Annual Report Download - page 161

ECONOMIC REPORT
BUSINESS AND UNDERLYING SITUATION // RESEARCH AND DEVELOPMENT
MANAGEMENT REPORT
158
A
financial strength, the Audi Group increased its net cash flow to
EUR 3,189 (–660) million in 2013 despite increased investment
spending. Disregarding changes in participations, the net cash
flow came to EUR 3,225 (2,907) million. As a result of our
growth strategy, the average size of our workforce over the
year increased to 71,781 (67,231) employees.
Forecast/actual comparison Audi Group
Actual 2012 Forecast for 2013 Actual 2013
Deliveries to customers – Audi brand 1,455,123 further increase 1,575,480
Deliveries to customers – Ducati brand 1) 44,102 rise 44,287
Revenue of the Audi Group in EUR million 48,771 slight increase 49,880
Revenue of the Automotive segment in EUR million 48,562 slight increase 49,310
Revenue of the Motorcycles segment in EUR million 1) 606 rise 573
Operating return on sales of the Audi Group in percent 11.0 at the upper end of the strat c
target corridor of 8 to 10 percent
10.1
Operating return on sales in the Motorcycles segment in percent 1) 2) 10.5 8 to 10 percent 10.2
Net cash flow 3) in EUR million 2,907 positive net cash flow 3,225
Workforce (average for the year) 67,231 further increase 71,781
1) The prior-year (pro forma) figures for the Motorcycles segment refer to the full-year 2012 for ease of comparison with the forecast.
2) Operating return on sales for the Motorcycles segment adjusted for additional depreciation in view of the revaluation of assets and liabilities for purchase price allocation.
3) Net cash flow before changes in participations
RESEARCH AND DEVELOPMENT
The Research and Development area is of fundamental impor-
tance for the long-term success of a premium car manufac-
turer. The Audi brand focuses its activities above all on the
development of innovative engines, alternative drive concepts
and lightweight construction as well as on the unmistakable
Audi design and the consistent advancement of infotainment
solutions and driver assistance systems.
In the period under review, an average of 9,832 (8,937) em-
ployees worked in the Research and Development area of the
Audi Group.
Employees in the Research and Development area
Average for the year 2013 2012
AUDI AG 7,519 7,045
AUDI HUNGARIA MOTOR Kft. 223 180
Automobili Lamborghini S.p.A. 250 245
Italdesign Giugiaro S.p.A. 743 694
PSW automotive
engineering GmbH 633 537
Ducati Motor Holding S.p.A. 189 88
Other 1) 275 148
Workforce in the Research and
Development area 9,832 8,937
1) Of which 271 (145) employees at Audi (China) Enterprise Management Co., Ltd.