Audi 2013 Annual Report Download - page 105

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BUT AS SOON AS HE STEPS ON THE GAS AT
THE APEX OF THE SWITCHBACK TO KEEP THE
DRIFT OUT OF THE CURVE, THE URQUATTRO
BITES STUBBORNLY INTO THE WET ASPHALT,
SHAKES ONCE OR TWICE AND THEN STORMS
VEHEMENTLY UPWARD AS IF ON RAILS.
Like all of the other sites for the Audi FIS Ski World Cup, Kitzbühel has been
proclaimed the “Home of quattro” again in 2014. The race on the Streif course was
one of the highlights of the international skiing circuit. The national ski teams
of 15 countries have Audi as a partner. Audi has been the main sponsor of the German
Ski Federation (DSV) for almost 30 years now and extended this partnership until
the 2017/2018 season. The broad-based involvement in winter sports is the ideal stage
for Audi to present sportiness and dynamics to an international audience. The focus
here is on the quattro permanent all-wheel drive system, which demonstrates its qualities
particularly clearly on snow and ice.
RAMBLING THROUGH THE MOUNTAINS
PL AY QUATTRO
103