Xerox 2004 Annual Report Download - page 14

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Please find page 14 of the 2004 Xerox annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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12
“In our business, buyers and
sellers want to move fast.
That’s why we want to be
the first to spread the word
about new property listings.
The Xerox WorkCentre
system gives our agents the
flexibility to showcase prop-
erty listings as soon as they
come on the market. By
creating colorful promotion-
al campaigns, we’re able to
target the right buyer with
the right home, immediately.”
Pryce Boeye, president,
Real Estate Division, Mel Foster Co.
“In our business, buyers and
sellers want to move fast.
That’s why we want to be
the first to spread the word
about new property listings.
The Xerox WorkCentre
system gives our agents the
flexibility to showcase prop-
erty listings as soon as they
come on the market. By
creating colorful promotion-
al campaigns, we’re able to
target the right buyer with
the right home, immediately.”
Pryce Boeye, president,
Real Estate Division, Mel Foster Co.
“Location, location, location” is the Realtor’s mantra.
At Mel Foster Real Estate, convincing potential home-
buyers to check out great locations became much
easier when Xerox entered the picture. Mel Foster’s
389 agents cover Eastern Iowa and Western Illinois
from 15 offices. They rely on Xerox WorkCentre Pro®
color systems to create personalized promotional
materials like postcards with photos of a new property
listing and full-color brochures that highlight a home’s
best features. The WorkCentre Pro is more than a
printer; it also copies, faxes, scans and emails – an
all-in-one device that handles all the document needs
from first listing to final closing. Agents order their
customized materials through Xerox’s Web-based
DocuShare®system. The documents are then printed
real time on the Xerox WorkCentre and delivered
just in time to make the sale.
Make it
Colorful
Mel Foster Realty