Kroger 2013 Annual Report Download - page 57
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AD V I S O R Y V O T E O N E X E C U T I V E C O M P E N S A T I O N
( I T E M N O. 3 )
TheDodd-FrankWallStreetReformandConsumerProtectionAct,enactedinJuly2010,requiresthatwe
giveourshareholderstherighttoapprove,onanonbinding,advisorybasis,thecompensationofournamed
executiveofficersasdisclosedearlierinthisproxystatementinaccordancewiththeSEC’srules.
As discussed earlier in our Compensation Discussion and Analysis, our compensation philosophy is to:
• maketotalcompensationcompetitive;
• includeopportunitiesforequityownershipaspartofcompensation;and
• useincentivecompensationtohelpdriveperformancebyprovidingsuperiorpayforsuperiorresults.
Furthermore, as previously disclosed, an increased percentage of total potential compensation is
performance-basedasopposedtotime-basedashalfofthecompensationpreviouslyawardedtothenamed
executiveofficersasrestrictedstock(andearnedbasedonthepassageoftime)isnowonlyearnedtothe
extentthatperformancegoalsareachieved.Inaddition,annualandlong-termcashbonusesareperformance-
basedandearnedonlytotheextentthatperformancegoalsareachieved.Inaddition,annualandlong-term
cashbonusesareperformance-basedandearnedonlytotheextentthatperformancegoalsareachieved.In
tyinga largeportionofexecutivecompensationtoachievementofshort-termandlong-termstrategic and
operationalgoals,weseektocloselyaligntheinterestsofournamedexecutiveofficerswiththeinterestsof
our shareholders.
The vote on this resolution is not intended to address any specific element of compensation. Rather, the
voterelatestothecompensationofournamedexecutiveofficersasdescribedinthisproxystatement.The
voteisadvisory.Thismeans thatthevoteisnotbindingonKroger.TheCompensationCommitteeofour
BoardofDirectorsisresponsibleforestablishingexecutivecompensation.InsodoingthatCommitteewill
consider, along with all other relevant factors, the results of this vote.
Weaskourshareholderstovoteonthefollowingresolution:
“RESOLVED,thatthecompensationpaidtotheCompany’snamedexecutiveofficers,asdisclosedpursuant
to Item 402 of Regulation S-K, including the Compensation Discussion and Analysis, compensation
tables,andtherelatednarrativediscussion,isherebyAPPROVED.”
TH E B O A R D O F D I R E C T O R S R E C O M M E N D S A V O T E F O R T H I S P R O P O S A L .
SE L E C T I O N O F A U D I T O R S
( I T E M N O. 4 )
TheAuditCommitteeoftheBoardofDirectorsisresponsiblefortheappointment,compensationand
retentionofKroger’sindependentauditor,asrequiredbylawandbyapplicableNYSErules.OnMarch12,
2014, the Audit Committee appointed PricewaterhouseCoopers LLP as Kroger’s independent auditor for the
fiscalyearendingJanuary31,2015.WhileshareholderratificationoftheselectionofPricewaterhouseCoopers
LLP as Kroger’s independent auditor is not required by Kroger’s Regulations or otherwise, the Board of
DirectorsissubmittingtheselectionofPricewaterhouseCoopersLLPtoshareholdersforratification,asithas
in past years, as a good corporate governance practice. If the shareholders fail to ratify the selection, the Audit
Committeemay,butisnotrequiredto,reconsiderwhethertoretainthatfirm.Eveniftheselectionisratified,
the Audit Committee in its discretion may direct the appointment of a different auditor at any time during the
yearifitdeterminesthatsuchachangewouldbeinthebestinterestsofKrogeranditsshareholders.
ArepresentativeofPricewaterhouseCoopersLLPisexpectedtobepresentatthemeetingtorespondto
appropriatequestionsandtomakeastatementifheorshedesirestodoso.
TH E B O A R D O F D I R E C T O R S R E C O M M E N D S A V O T E F O R T H I S P R O P O S A L .