BMW 2015 Annual Report Download - page 26

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26
18 COMBINED MANAGEMENT REPORT
18
General Information on the
BMW
Group
18 Business Model
20 Management System
23 Report on Economic Position
23 General and Sector-specific
Environment
27
Overall Assessment by Management
27
Financial and Non-financial
Performance Indicators
29 Review of Operations
49 Results of Operations, Financial
Position and Net Assets
59 Comments on Financial Statements
of BMW AG
62 Events after the End of the
Reporting Period
63 Report on Outlook, Risks and
Opportunities
63 Outlook
68 Report on Risks and Opportunities
81 Internal Control System and Risk
Management System Relevant for
the
Financial Reporting Process
83 Disclosures Relevant for Takeovers
and Explanatory Comments
87
BMW Stock and Capital Markets
interest rate rise. The reference interest rate was finally
increased by 0.25 % in December 2015, the first rise
announced for almost ten years.
The ECB launched a large-scale bond-buying programme
in March 2015, with the dual objective of propping up
the eurozone’s economy and combating low inflation.
Helped by a combination of the low price of oil, a weak
euro and low interest rates, the euro zone managed to
stage a moderate economic recovery. The hoped-for in-
crease in inflation rates, however, proved elusive, mainly
due to lower energy prices.
The UK economy grew at a stable pace in 2015. The Bank
of England nevertheless refrained from increasing its
reference interest rate, mainly in light of the persistently
low rate of inflation.
A continuation of the economic slowdown in 2015, ac-
companied
by high volatility on the Shanghai stock ex-
change, led to the Chinese economy contributing less to
global economic growth than in the previous year. The
Chinese central bank intervened with a series of interest
rate cuts, curtailing the renminbi’s upward trend.
The export-dependent Japanese economy suffered from
the slower rate of growth in China and a return to more
cautious consumer spending during the twelve-month
period under report. The Bank of Japan’s expansive mon-
etary
policies helped the country avoid slipping into re-
cession in 2015.
Moderate price increases were observable in the premium
segment of Europe’s used car markets in 2015, while
prices in Asia remained stable and even fell slightly in
North America. Selling prices fluctuated within normal
ranges.