Advance Auto Parts 2009 Annual Report Download - page 16

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We also provide our customers online shopping at www.AdvanceAutoParts.com and access to over 100,000
parts and accessories. Our new website was launched in October 2009 and is operated by our dedicated e-commerce
team. Our online website allows our customers to pick up merchandise at a conveniently located store or have their
purchases shipped directly to their home or business.
AAP Stores
Store Overview. Our stores generally are located in freestanding buildings in areas with high vehicle traffic
counts, good visibility and easy access to major roadways and to our Commercial customers. We believe that our
stores exhibit a customer-friendly format with the majority of our stores featuring an updated exterior and interior,
bright lighting, and a well-designed and easily navigated floor plan. The average size of our stores is 7,400 square
feet with the size of our typical new stores approximating 6,000 to 7,000 square feet. Our stores generally are open
from 7:30 a.m. to 9:00 p.m. six days a week and 9:00 a.m. to 9:00 p.m. on Sundays and most holidays to meet the
needs of our DIY and Commercial customers. We offer extended hours in a limited number of our stores, including
24 hours per day in certain stores.
Our stores carry a standard product offering of approximately 16,000 stock keeping units, or SKUs. Certain
stores carry slightly more SKUs within centralized market locations where there is demand for a more customized
assortment of merchandise. Additionally, some of our stores carry an additional customized assortment of 11,000
SKUs for same-day or next-day delivery to other select stores within the respective service area. We refer to these
stores as HUB stores. The standard SKU offering within each of our stores is replenished from one of our eight
distribution centers once per week on average.
We also utilize a network of Parts Delivered Quickly, or PDQ®, facilities and one Master PDQ® facility to
ensure our stores have the right product at the right time to meet our customers’ needs. Our PDQ® and Master PDQ®
network of facilities provide our customers with an additional assortment of approximately 87,000 less common
SKUs on a same-day or overnight basis. Lastly, our customers have access to over 340,000 SKUs by ordering
directly from one of our vendors for delivery to a particular store or other destination as chosen by the customer.
Store Team Members utilize our proprietary point-of-sale, or POS, system, including a fully integrated
electronic parts catalog to identify and suggest the appropriate quality and price options for the SKUs we carry, as
well as the related products, tools or additional information that is required by our customers to complete their
automotive repair projects properly and safely. We strive to be the leader in the automotive aftermarket industry in
serving our customers by providing quality products at the right price and backed by a solid warranty and
outstanding customer service. We offer many of the products in our stores at a good, better or best recommendation
differentiated by price and quality.
The primary categories of product we offer in our stores include:
• Parts, including alternators, batteries, chassis parts, clutches, engines and engine parts, radiators, starters,
transmissions and water pumps;
• Accessories, including floor mats, mirrors, vent shades, MP3 and cell phone accessories, and seat and
steering wheel covers;
• Chemicals, including antifreeze, freon, fuel additives and car washes and waxes;
• Oil and other automotive petroleum products; and
• Other miscellaneous offerings.
The product in our stores is generally arranged in a uniform and consistent manner based on standard store formats
and merchandise presentation. The parts inventory is generally located on shelves behind the customer service counter
with the remaining product, or front room merchandise, arranged on the sales floor to provide easy customer access,
maximum selling space and to prominently display high-turnover products and accessories to customers. We utilize aisle
displays to feature high-demand or seasonal merchandise, new items and advertised specials, including bilingual signage
based on the demographics in each store’s geographic area.