Xerox 2009 Annual Report Download - page 21

19Xerox 2009 Annual Report
Our reselling relationship with key partners contributed to our market
coverage expansion and new business penetration. Through our global
reseller alliance with FujiFilm, we distribute our production products
and solutions to graphic communications customers, as well as photo
specialty markets spanning retail, professional labs and centralized
processing center businesses. In 2009, we signed additional country-
level contracts with FujiFilm Graphics Systems in Europe and developing
markets to extend Xerox digital production systems reach to new
commercial print customers and prospects. We continue to use alliances
to integrate “best-in-class” information technologies and services to
deliver improved workflow, color management and document output
management, enabling our customers to accelerate profitable revenue
growth in their businesses. Through the world-class Xerox Business
Partner Program we are able to deliver an extensive portfolio of products
and end-to-end solutions which streamline our customers’ workflows,
enabling them to reduce costs, improve operational efficiencies and
drive new business opportunities.
In Europe, Africa, the Middle East, India and parts of Asia, we
distribute our products through Xerox Limited, a company established
under the laws of England, and related non-U.S. companies. Xerox
Limited enters into distribution agreements with unaffiliated third
parties to provide distribution of our products in many of the countries
located in these regions, and previously entered into agreements with
unaffiliated third parties providing distribution of our products in Iran,
Sudan and Syria. Iran, Sudan and Syria, among others, have been
designated as state sponsors of terrorism by the U.S. Department
of State and are subject to U.S. economic sanctions. We maintain an
export and sanctions compliance program and believe that we have
been and are in compliance with U.S. laws and government regulations
for these countries. We have no assets, liabilities or operations in these
countries other than liabilities under the distribution agreements. After
observing required prior notice periods, Xerox Limited terminated its
distribution agreements with distributors servicing Sudan and Syria
in August 2006 and terminated its distribution agreement with the
distributor servicing Iran in December 2006. Now, Xerox only has legacy
obligations to third parties, such as providing spare parts and supplies
to these third parties. In 2009, total Xerox revenues of $15.2 billion
included approximately $2.6 million attributable to Iran and less than
$0.2 million attributable to Sudan and Syria.
We market our Phaser line of color and monochrome laser-class and
solid ink printers primarily through office information technology
resellers, who typically access our products through distributors. We
continue to expand our distribution partnerships in North America
through additional information technology resellers and by enhancing
our network of independent agents. We also continued to increase
product offerings available through a two-tiered distribution model
in Europe and developing markets.
We operate in over 160 countries worldwide.
We provide the industry’s broadest portfolio of
document technology, services and software,
and the most diverse array of business process
and IT outsourcing support through a variety
of distribution channels around the world.
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North American Operations
North American Operations includes the United States
and Canada.
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Xerox Europe
Xerox Europe covers 17 countries across Europe.
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Developing Markets
Developing Markets supports more than 130 countries.
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Fuji Xerox
Fuji Xerox, an unconsolidated entity of which we own 25%,
develops, manufactures and distributes document
management systems, supplies and services.