Pitney Bowes 2008 Annual Report Download - page 5

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03
Fellow Shareholders I am proud to be able to report that our company is strong, stable
and on course strategically. We performed well during a year when
global economic conditions created challenges for everyone. Recog-
nizing early warning signs of the coming economic slowdown, we
took the necessary steps to increase our fi nancial fl exibility. This
enabled us to stay focused on our mission of delivering customer
and shareholder value.
We grew both revenue and income in 2008. We also generated
robust cash fl ow. Our fi nancial performance gave us the confi dence
to increase our dividend to shareholders for the 27th consecutive
year. It allowed us to prudently reinvest in the business in areas
such as customer operations and our global supply chain opera-
tions. We also intensifi ed our focus on generating cash, reducing
costs and boosting productivity.
We continue to make solid progress on our growth strategies.
We are making the most of our experience and knowledge to create
new solutions for our customers, strengthen our core mailing
business and expand into new markets.
The breadth, depth and technological sophistication of our prod-
ucts and services have long set us apart from competitors and
made our brand one of the strongest in the world. Our smart,
secure solutions have made us a vital resource for organizations
everywhere. Companies rely on us to help them connect with
their customers, integrate business processes and break down
barriers to commerce, whether global or local, all in the cause
of greater effi ciency and growth.
This report highlights several examples of our ability to turn our
expertise in funds management, secure transactions, document
management and outsourcing services into breakthrough business
solutions for customers, not only in our core mailing business but
in areas well beyond it. By strengthening our traditional competen-
cies with complementary technologies such as location intelligence
and predictive data analytics, we are helping our customers:
•Create great communications that get results
•Streamline mail and document operations
•Turn market insights into revenue generators
•Simplify the process of transacting business
Our new technologies are winning recognition for the value they
deliver to customers.
CRM
magazine named our data quality
software to its “One to Watch” list in the 2008
CRM
Market Awards.
This software enables companies to create a more complete and
accurate view of their customers and integrate that intelligence
into their daily business operations. As a result, they can pinpoint
opportunities at the individual, household and relationship levels