HTC 2015 Annual Report Download - page 56

Corporate governance
Corporate governance
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We have continued to make inroads into enhancing energy eciency in subsequent models, up
toandincludingthe2016agshipsmartphone,theHTC10,whichhasbeenengineeredfromthe
insideouttolastlonger.TheHTC10featuresHTC’snewBoost+technology,whichoptimizes
phonememoryandmanagesappstoimprovebatterylifeby30%,enablinguptotwodays’useper
recharge.
b) Recyclability
CompleteevaluationofaproductforrecyclabilitystartsatanearlystageoftheR&Dprocess.We
conduct a simulation of disassembly and analyze the material composition of the product and
relativerecyclingrate.Inaddition,wecarryoutaseriesofstrategiessuchasmaterialmarking(as
perthestandardsofISO11469andISO1043)andcomponentsimplicationanddegreeofeaseof
disassembly. The design of all current HTC products conforms to existing product recyclability
requirements.
Recyclability is under consideration in material selection, and products are disassembled and
analyzedbythird-partyfairorganizations.Recyclingratesofmaterialsmayachieve75%~85%
forallcurrentproducts,suchasHTCOneM9orDesire820,andexceedthematerialrecycling
rate criterion of WEEE directive of EU for phone product substantially. For example, the material
recyclingrateoftheHTCOneM9is82.9%,andthatoftheHTCDesire820is82.3%.
To fulfill social responsibility as a manufacturer, in addition to complying with WEEE specifications
required by the EU, HTC further promotes phone-related recycling programs in the United
StatesandCanadarespectively,andincentiveswithspecialoercashdiscountsupto300USD
for recycling old phones in order to contribute to reduced influence on the environments due to
inappropriate disposal and treatment.
c) Reduction of hazardous substances
In2005,HTCunveiledtheworld’srstmass-producedRoHS-compliantPDAmobilephone.
Today we require that all parts, components, modules and materials delivered to HTC meet a set
of requirements which are even stricter. The restrictions on substances are not only limited to the
six items controlled by RoHS but also comply with international environmental regulations and
customerrequirements.NoBe-CucompoundhasbeencontainedinanyHTCproductsincetheend
of 2015.
4.1.2 Sustainable packaging
HTC mobile phone products are packed using materials that make transportation safe and light to enable
reduced fossil fuel use in transportation, as well as adding aesthetics to the products. We also consider the
impact the packaging materials will have on the environment when they are discarded. The materials we
usemustbecompliantwithregulations,environmentalfriendly,andsustainable.Inpackagingdesign,
consideration is given to the following:
a) Reduction of the amount of material used;
b) The use of biodegradable raw material;
c) Printingwithenvironmentalfriendlyink(soyink);
d) The facilitation of shipment;
e) Consumer education about recycling packaging material.
PackagingmaterialsforHTCproductsarecompliantwiththeEUdirectiveonpackaging(EU94/62/EC)
and the US requirement on packaging (individual state laws on toxics in packaging). All of the printing ink
used in HTC product packaging has low volatility or makes use of soy ink that conforms to the American
Soybean Association standards. These ensure that the environmental impact of packaging materials is
minimized.
Wetryourbesttousesustainableandreusablematerialsforpackaging.Ifnon-recycledpapermustbe
used, HTC requires the supplier to provide paper certified by the Forest Stewardship Council (FSC) and
ProgrammefortheEndorsementofForestCertication(PEFC).Ontheuseofpackaging,HTCnowuses
only highly-recyclable packaging materials of these two types:
‧
Lightweight,foldedpaperpackagingbagdesign:from70-80%recycledpaperpulp,whichis100%
recyclable after being discarded.
‧
Lightweightintegratedpackagingdesign:derivedfrom65%sugarcanebagasseand35%bamboopulp,it
is100%bio-degradable.
Sustainable Packaging for HTC’s smartphones:
2009HeroBox 2013/2014M7BOX/M8BOX 2015M9BOX
Size 183x89x60mm 160x160x28mm 160x160x28mm
Weight 170g 95g 81g
Eco features
‧Packagingsizeisreducedby
50%
‧Printedwithsoyink
‧98%ofthepackagingmaterial
is recyclable
‧Over75%ofthepackaging
material is derived from sugar
cane bagasse and bamboo pulp
‧Printedwithenvironmental
friendly ink
‧Packagingmaterialisderived
from sugar cane bagasse and
bamboo pulp
‧Printedwithsinglecolor,
reducing the use of oil ink
‧ Color used in the labels of upper
box has been reduced from five
colors to one color
Transportation Carbon Footprint for HTC’s smartphones
2009 2011 2012 2013~2014 2015
Total Weight (g) 170 120 65 80.2 80.2
Transportation Carbon
Footprint (kg CO2 eq) 1.63 1.15 0.62 0.77 0.77