Asus 2011 Annual Report Download - page 72

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68
ASUS is known for fast product R&D and Time to Volume. ASUS leads the industry to
develop advanced products successfully and with the following new products to show
for:
1. Product R&D in 2011:
a. Digital control wireless transmission technology dual core CPU MB
b. Advanced 3D image display and wireless TV transmission graphic card
c. Intelligent phone GPS
d. Ultra Mobile PC
e. High-speed router / exchanger / firewall / VPN
f. New-generation advanced server
g. Professional LED display
h. WiMAX broadband products
i. Eee PC touch, long-lasting computer
j. Eee Top PC, Eee Box PC
k. Eee Note
l. Eee Pad
2. R&D planned in 2012:
a. Digital control wireless transmission technology dual core CPU MB
b. Advanced 3D image display and wireless TV transmission graphic card
c. Multi-function, three-in-one smartphone & Padfone Note
d. Ultra Mobile PC
e. High-speed router / exchanger / firewall / VPN
f. New-generation advanced server
g. Professional LED display
h. Eee Top PC, Eee Box PC
i. Transformer Pad
(IV) Long-term and short-term development plan
1. Short-term development plan
ASUSTeK will continue to exercise the brand spirit of “fabulous innovation and
quality perfection” to develop products with the quality of green technology,
multimedia video and audio entertainment, and Cloud Computing. The product
development cover two platforms with advanced digital technology and user’s life
experienced blend in: Open platform products including motherboard, drawing
card, play station, LCD, and network server; system products including notebook
and Eee PC™ Eee series and other handheld products.
2. Long-term development plan
We have entered into a people-oriented mobile computing model, whereas all
physical and virtual computation, data access and interaction are integrated
through internet. In the future, users will not have to adapt to product functions
but the product functions be arbitrarily converted due to user demand. The
boundary for mobile, tablet PC, notebook and other mobile devices will
eventually be eliminated. In the new digital era of the future, the power of internet