Singapore Airlines 2012 Annual Report Download - page 15

013ANNUAL REPORT 2011/2012
Significant Events
JANUARY
The Airline and Scandinavian Airlines agree
to boost air services between Singapore
and destinations in Scandinavia, including
participating in joint sales activities and
with direct flights to the Swedish capital
Stockholm should market conditions permit.
The daily Boeing 747-400 service plying
Singapore-Frankfurt-New York is replaced
with an Airbus A380, representing a
daily increase of 25% in seat capacity.
Frankfurt and New York are the Airline’s
ninth and tenth destinations to receive
the superjumbo.
FEBRUARY
Codesharing on Australian domestic
flights operated by alliance partner Virgin
Australia begins, with 20 more cities
added to the Airline’s codeshare network,
offering customers more choices of flights.
Paying tribute to the Boeing 747 after
nearly 40 years of service, the Airline
displays aircraft ‘9V-SPQ’, the last B747-
400 delivered to the Airline in 2001, at
the Singapore Airshow 2012. More than
1,000 staff and members of the public
are treated to guided tours of the aircraft’s
cabin over 18 and 19 February, in a fond
farewell, marking the launch of a series of
events to commemorate the retirement of
the Airline’s B747 fleet.
MARCH
The Airline’s regional full service subsidiary
airline, SilkAir, begins four-times-weekly
services between Singapore and Darwin,
while Virgin Australia will complement
these services with a daily service between
Sydney and Darwin from April.
2012
OCTOBER
Selected customers of the Airline and its
subsidiary SilkAir, who transit at Changi
Airport, are issued $20 worth of Changi
Dollar Vouchers each, redeemable at
all retail, food and service outlets in the
transit and public areas of Terminals 1,
2 and 3.
The Airline signs a codeshare agreement
with Ethiopian Airlines, allowing
customers to fly to the Ethiopian capital
of Addis Ababa via Dubai.
NOVEMBER
The wholly owned, low-fare subsidiary
airline is unveiled as Scoot.
The Airline signs an agreement with Boeing
to purchase eight more B777-300ERs.
DECEMBER
The Airline and Virgin Australia
commence reciprocal frequent flyer
recognition, enabling members of each
airline’s frequent flyer programme to earn
and redeem points on the other’s flights.
Reciprocal lounge access is also available
for eligible customers.
SEPTEMBER
The Airline and Virgin Australia
launch the first phase of their alliance,
commencing an initial interline
agreement and offering reciprocal
lounge access to eligible customers.
The premium 2009 Château Filhot,
Sauternes is added to the Airline’s wine
offerings in Suites and First Class; the
white wines of Sauternes originate from
Bordeaux and are famed for their rich
sweetness and aromas.
Advance selection of Economy Class seats
on the Airline’s flights is now available
through all booking channels, including
travel agencies.
Taking another step towards greener skies,
the Airline joins the Sustainable Aviation
Fuel Users Group.
The Airline signs an agreement with
Airbus to lease 15 A330-300 aircraft.
Under a partnership with Changi Airport
Group, the Airline and wholly owned
subsidiary SilkAir offer customers attractive
Singapore Stopover Holiday packages,
priced from as low as $60.
013ANNUAL REPORT 2011/12