Samsung 2008 Annual Report Download - page 44

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BUILDING WINNING PARTNERSHIPS
At Samsung Electronics, we provide extensive consulting and
training support to help our partners improve their technical and
manufacturing processes as part of a comprehensive, long-term
strategy to foster win-win partnerships. In 2008, we established
the Partner Collaboration & Enhancement Office under the di-
rect control of the CEO. We also joined the Korea Fair Trade
Commission’s Triangle Cooperation Program—an initiative that
provides guidelines to facilitate fair trade; provisions for supplier
financing, technical support, and training; and incentives to im-
prove quality and lower costs—to better meet the needs of our
more than 1,300 partners. These initiatives, combined with an-
nual partner case study seminars and award events, are just
part of our ongoing efforts to create winning partnerships.
INVESTING IN PARTNER COMPETITIVENESS
We systematically support our partners to ensure their techni-
cal, manufacturing, and management capabilities are globally
competitive. We help them secure technical competitiveness
by supporting the localization of semiconductor fabrication
equipment and key components as well as the development of
new production methods. We offer opportunities for technical
exchanges and benchmarking with industry leaders to keep
them abreast of technology and equipment trends. We help
them improve manufacturing competitiveness by providing in-
house and independent consultants to facilitate innovations in
manufacturing technology and productivity. We also help them
improve their managerial capabilities by supporting ERP sys-
tem implementation and supply chain integration.
PARTNER COLLABORATION
Seung-Heon Lee
Manager, Partner Collaboration
& Enhancement Office
We’re building partnerships of trust
to lead the world.
Whether it’s boosting
competitiveness or
serving the community,
we’re laying the
foundation for mutual
prosperity with
our partners.
“
”