BMW 2014 Annual Report Download - page 31

31 COMBINED MANAGEMENT REPORT
More than 4,000 Rolls-Royce sold for the first time
Rolls-Royce Motor Cars remained market leader in the
ultra-luxury segment in 2014. With 4,063 units sold,
the brand surpassed the 4,000-unit sales volume thresh-
old for the first time (2013: 3,630 units; + 11.9 %). The
Rolls-Royce Wraith, which became available in autumn
2013, achieved sales volume of 1,906 units (2013:
492 units). 1,555 units of the Rolls-Royce Ghost were
sold worldwide (2013: 2,284 units; – 31.9 %).
Sales volume of MINI vehicles by model variant
in units
2014 2013 Change Proportion of
in % MINI sales volume
2014 in %
MINI Hatch 140,051 128,498 9.0 46.3
MINI Convertible 17,327 21,167 – 18.1 5.7
MINI Clubman 13,326 21,030 – 36.6 4.4
MINI Countryman 106,995 101,897 5.0 35.4
MINI Coupé 3,816 8,436 – 54.8 1.3
MINI Roadster 5,101 9,315 – 45.2 1.7
MINI Paceman 15,567 14,687 6.0 5.2
MINI total 302,183 305,030 – 0.9 100.0
Sales volume of Rolls-Royce vehicles by model variant
in units
2014 2013 Change in %
Phantom 602 854 – 29.5
Ghost 1,555 2,284 – 31.9
Wraith 1,906 492 –
Rolls-Royce total 4,063 3,630 11.9
Production network running at full pace
The most important events in the BMW Group’s pro-
duction network during the year under report were the
numerous model start-ups, the beginning of series pro-
duction for the BMW i8 and the further expansion of
our international manufacturing network, which grew
to a total of 30 sites in 14 countries and set new records
in terms of production volumes.
Due to the brisk demand on international car markets,
in 2014 production volume rose to 2,165,566* units (2013:
2,006,366* units; + 7.9 %), comprising 1,838,268* BMW
(2013: 1,699,835*; + 8.1 %), 322,803 MINI (2013: 303,177;
+ 6.5 %) and 4,495 Rolls-Royce (2013: 3,354; + 34.0 %)
brand cars.
More than one million vehicles produced in Germany
for fourth consecutive year
For the fourth year in a row, the BMW Group manu-
factured over one million vehicles at its German plants.
Around 950 vehicles rolled off production lines per
working day at the Group’s main plant in Munich, in-
cluding the BMW 3 Series Sedan, the BMW 3 Series
Touring, the BMW 4 Series Coupé and, since February,
the BMW M4 Coupé.
In Dingolfing, production reached all-time high levels,
with an average of around 1,600 units manufactured per
* Including the joint venture BMW Brilliance Automotive Ltd., Shenyang
(2013: 214,920 units, 2014:
287,466 units).