Asus 2009 Annual Report Download - page 14

10
10
Phone”
p
romoted.
July 2007 AUSU announced to have brand name business and OEM/ODM business divided
at the press conference of SEC in July 2007. ASUS was dividend into three
divisions, in which, brand name business was the responsibility of ASUS while
OEM/ODM was the responsibility of Pegatron Corporation and Unihan
Corporation on the baseline date of January 1, 2008.
July 2007 ASUS was crowned for the “2007 Top-10 Brands Taiwan” with a brand value of
US$1.196 billion recognized representing a growth of 166% from the year of
2003.
October 2007 ASUS Eee PC was market launched in Taiwan for the satisfaction of consumers.
ASUS Eee PC was popular worldwide and was sold at the rate of one Eee PC per
five-second.
N
ovember 2007 Oekom, an international reputable institute for environmental protection valuation,
ranked ASUS in the first place of “2007 Environmental Protection.” The
environmental protection effort of ASUS was awarded for the first time; also,
ASUS was the first Chinese IT industry received such honor in the last fifty years.
December 2007 ASUS was ranked in the first place of “Sustainability Award”
b
y the Executive
Yuan and with the award presented to the Chairman of ASUS by the Minister.
December 2007 President Republic of the Gambia, Dr. Jammeh, and his 32 officers visited the
head office of ASUS and shown strong interest in Eee PC.
December 2007 Chunghwa Telecom and ASUS announce
d
a strategic alliance to integrate the
resources for the construction of a perfect digital center and to get involved in
charity activity with 1,000 Eee PC donated to schools in the remote area of north,
center, south, and east Taiwan for narrowing down Taiwan’ s digital divide.
December 2007 ASUS entered optical field for the first time and with BrightCam AF-200 and
MF-200 presented.
December 2007 The consolidated income of the year amounted to NT$755.361 billion representing
a substantial growth of 34.83% from the year of 2006.
January 2008 ASUS had brand name business and OEM/ODM business divided officially. The
brand name business was the responsibility of ASUS while OEM/ODM was the
responsibility of Pegatron Corporation and Unihan Corporation for value
generation.
March 2008 The “Dual Hundred-Million-Plan” of ASUS was to have one hundred million
NTD budgeted to win over the heart of one hundred million customers. The goal
was to provide professional repair and maintenance and consulting service to
more customers of ASUS.
April 2008 ASUS had the secon
d
-generation 8.9’ Eee PC 900 market launched.
April 2008 Intel and ASUS held the “Recycling Computer, Project of Hope”
p
ress conference
to demonstrate the collaboration between businesses and the determination and
action of enterprises in saving energy and recycling for the good of the earth.
April 2008 Setup ASUS Foundation to have resources integrated effectively to feedback
society and to fulfill social responsibility.
May 2008 ASUS Computer was awarded with the 16
th
“Symbol of Excellence” this year and
ASUS was the biggest winner. The excellent technology R&D, humanity
technology, and innovation of ASUS have helped have fifty-one products of the
company been awarded with the “Product of the year award” at the “Symbol of
Excellence” this year, in which, EeePC and R700t navigator were awarded with
the “gold medal” award. Six products of ASUS were awarded with the “silver
medal” awards. ASUS is second to none in the industry in the sense of quality and
quantity.
June 2008 10” Eee PC1000 was market launched officially with a great appreciation received
from international and domestic media while attending Computex exhibition in
Taipei.
July 2008 Enforced “Reverse Recycling Green Marketing Business Plan”
August 2008 ASUS was the designated hardware brand for Advanced Overlocking
Championship (AOCC) in 2008 and with great response received to the products.