Volvo 1999 Annual Report Download - page 3
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1
The Volvo Group’s mission statement
By creating value for our customers we create value
for our shareholders.
We use our expertise to create transport-related
hard and soft products of superior quality, safety and
environmental care for demanding customers in
selected segments.
We work with energy, passion and respect for the
individual.
The Volvo Group’s vision
To be valued as the world’s leading provider of
commercial transport solutions.
The Volvo Group’s position in 2005
In each of our businesses
• N umber one in image and customer satisfaction
• Sustainable profitability above average
• N umber one or two in size or superior growth rate.
Our mission
statement expresses
our business
concept: our
purpose, our
offerings, and our
identity.
...hard and soft
products...
Combined, our
products and services
constitute total
solutions for our
customers.
...selected segments...
We focus on customer
segments that
appreciate superior
quality, safety and
care for the
environment.
...to be valued...
To be valued by our
customers, share-
holders and
employees.
Sustainable...
Over economic cycles.
The vision represents
the objectives that we
all share and work to
achieve.
Volvo’s position is
expressed in three
long-term objectives.
When we have fulfilled
them we will be on the
right track to achieving
our ultimate objective:
the realization of our
vision.