Lexmark 2009 Annual Report Download - page 12

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For large workgroups or department users, the Company continues to offer the X782e XL, X940e and
X945e color laser MFPs. The X782e XL combines impressive ease of use with cost-efficient cartridge
pricing for high-volume users. The X940e and X945e are color laser MFPs that support media sizes up to
A3 (11 inch x 17 inch) and advanced finishing options, such as a booklet maker. The Company also
continues to offer the C782 and C935 single-function printers for this segment. The C782 models are A4
(8.5 inch x 11 inch) printers that deliver up to 35 color pages per minute. The C935 models are A3 (11 inch x
17 inch) printers that deliver up to 40 color pages per minute.
Lexmark is vertically integrated, which gives the Company the ability to quickly respond to unique
customer requirements and develop customized solutions to improve workflow. As a result of its
insights into the specific processes required within industries, the Company can effectively customize
the eTask interface on its MFPs to allow customers to reduce complicated, multi-step processes within
these industries to the touch of an icon. The interface can easily be customized to meet each customer’s
unique workflow needs.
Inkjet Products
Lexmark’s inkjet products primarily include AIO printers that offer print, copy, scan and fax functionality
targeted at SOHO and business users.
In 2009, Lexmark continued to advance the technology and value of its inkjet product line. Lexmark
introduced nine inkjet AIO printers, eight of which are Wi-Fi CERTIFIED
TM
at competitive price points
ranging from $99 to $399. The innovative, feature-rich line includes key advancements such as the world’s
first Web-connected
2
line of inkjet AIOs, Lexmark’s myTouch capacitive 4.3-inch touch screen technology,
Lexmark’s Vizix print technology, Wireless-N connectivity (IEEE 802.11n) and the lowest black printing
cost in the inkjet industry
3
. The new line includes three Web-connected touch screen AIOs ranging from
$199 to $399.
Lexmark continues to build robustly designed and feature rich products with lower operating costs to meet
the demands of SOHO and business users. Lexmark’s Professional and Home Office series of products
include highly desirable office features such as automatic two-sided printing, excellent document and
photo print quality at competitive speeds. In addition, the Company delivers an industry leading
penny-per-page option for black printing. To enhance the efficiency for business users, the Company
has launched SmartSolutions which combines web-connected touch screen technology with the ability to
create simple, one-touch applications. Lexmark offers a five-year warranty on all new Professional Series
products and a three-year warranty for most new Home Office products demonstrating Lexmark’s
commitment to reliability and productivity.
Leading the new line-up of Lexmark’s Professional Series is the Platinum Pro905 and the Prestige Pro805
which both feature the 4.3” Web connected touch screen with SmartSolutions technology, penny-per-page
mono printing, large paper input capacity, Wireless-N (IEEE 802.11n) and Ethernet connectivity. Other
Professional Series products include the Prevail Pro705 and Prospect Pro205 both of which ship with high
yield cartridges and a five-year warranty.
The Interact S605 All-in-One leads the way for the Home Office products and also features the 4.3” Web-
connected touch screen with SmartSolutions in addition to Wireless-N (IEEE 802.11n) connectivity, two-
sided printing and excellent print speed and quality. The Home Office line is rounded out by the Intuition
S505, the Interpret S405 and the Impact 305, all of which offer wireless connectivity.
For users who do not require wireless printing but need a feature-packed printer that is easy to use, the
Company offers the Lexmark X2670 color AIO printer.
6
2
Internet access, computer and router required. Does not have Internet browser capability. Not all displayed content can be printed.
3
Based on 105XL black ink cartridges $4.99 MSRP in US dollars and a yield of 510 standard pages, estimated in accordance with
ISO,IEC24711. Actual yields may vary. Actual cost in other countries may vary. “Lowest Cost” claim based on comparison with
other inkjet all-in-ones as of June 1, 2009. The 105XL black ink cartridge is available on the Professional Series Platinum and
Prestige models.