BMW 2005 Annual Report Download - page 23

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to maintain its market lead in the 500 cc plus class,
where BMW motorcycles had a market share of
approximately 20%.
Partly as a consequence of model-life cycle fac-
tors, the previous year’s sales volume levels were
not reached in the USA (down 3.9% to 12,803 units)
or in Japan (down 12.3% to 2,401 units). In these
markets, the new models (R1200 RT and K1200 S)
were introduced later than in Europe.
Top-selling model R1200 GS
As in the previous year, the R1200 GS was again
the best-selling BMW motorcycle. This long-dis-
tance enduro was purchased in 2005 by 25,705
customers, 35.5% more than in the previous year.
The R1200 GS is therefore one of the bestselling
motorcycles in the 500 cc plus class and, at the
same time, the most successful motorcycle of the
BMW Group to date. This was the highest volume
of any of the BMW motorcycle models to be sold
in a single year.
Next on the sales volume list for 2005 came
the newly introduced R1200 RT touring bike, with
14,538 units sold and the F 650 GS (including the
Dakar version), with11,949 units sold.
Model initiative continued
The BMW Group continued its product initiative in
the Motorcycles segment in 2005 with a range of
new products. Shortly after the presentation of the
R1200 RT touring bike, the R1200 ST Sport Touring
bike was presented as the successor model to the
R1150RS.
In June 2005, the K1200 R, the world’s most
powerful “naked bike”, was introduced onto the mar-
kets. S ince September, the high performance enduro
HP2, has also been available to customers.The
technology of this new uncompromisingly sporty
enduro is based on that of the R1200 GS and will
satisfy the highest demands of off-road enthusiasts.
The sporting Series Boxer, the R1200 S, was
presented in November 2005 and became the suc-
cessor to the successful R1100 S. The new F 800 S
was also presented to the public at the end of 2005.
This motorcycle, which has been developed to make
its way into the fiercely competitive middle class, is
equipped with a brand new two-line cylinder engine
and, from March onwards, will be the fourth model
series to come off the assembly lines of the Berlin
plant. The new motorcycle will become available to
customers from mid-2006 onwards, as will the sport
touring bike, the F 800 ST, which has been derived
from it.
Start-ups keep motorcycle production just
below previous year’s level
As a result of new start-ups, the production volume
of the Berlin plant in 2005 was slightly lower than in
Group Management Report 8
A Review of the Financial Year 8
The General Economic Environment 11
Review of operations 15
BMW Stock in 2005 38
Financial Analysis 41
--Internal Management System 41
--Earnings performance 42
--Financial position 45
--Net assets position 46
--Subsequent events report 49
--Value added statement 49
--Key performance figures 51
--Comments on BMW AG 52
Risk Management 56
Outlook 60
BMW motorcycles in 2005 – analysis by series
as a percentage of sales volume
R Series
F Series
K Series
14.5
65.8
19.7
BMW motorcycles delivered
in 1,000 units
100
95
90
85
80
75
70
65
01
84.7
02
92.6
03
93.0
04
92.3
05
97.5