Google 2011 Annual Report Download - page 10

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and investment by many hardware partners have contributed to Android’s success.
So we look forward to working with all of them in the future to deliver outstanding
user experiences. Android was built as an open ecosystem, and we have no plans to
change that.
LONG-TERM FOCUS
We have always tried to concentrate on the long term, and to place bets on technology
we believe will have a signifi cant impact over time. It’s hard to imagine now, but
when we started Google most people thought search was a solved problem and that
there was no money to be made apart from some banner advertising. We felt the exact
opposite: that search quality was very poor, and that awesome user experiences would
clearly make money.
Today it feels like we’re watching the same movie in slow motion over again. We have
tremendous new products that were seen as crazy at launch yet now have phenomenal
usage. They easily pass the toothbrush test: they are important enough that millions
of people use them at least once or twice a day. Take Chrome, for example. In 2008,
people asked whether the world really needed another browser. Today Chrome
has over 200 million users and is growing fast, thanks to its speed, simplicity, and
security. If you don’t use Chrome, just try it out, you’ll never go back! I promise it
won’t take too long to install, and if it does you probably need a new computer.
VIII