Comcast 2014 Annual Report Download - page 15

Table of Contents
services, and it is sold in DVD format, both in the United States and internationally, and electronically through digital distributors.
We also produce first-
run syndicated shows, which are programs for initial exhibition on local broadcast television stations in the
United States, on a market-by-
market basis, without prior exhibition on a network. We currently distribute some of our television
programs after their initial exhibition, as well as older television programs from our library, to local broadcast television stations and
cable networks in the off-network syndication market.
NBC Local Broadcast Television Stations
We own and operate 10 NBC affiliated local broadcast television stations that as of December 31, 2014 collectively reached
32 million U.S. television households, which represents approximately 27% of all U.S. television households. In addition to airing
the NBC network’
s national programming, our local broadcast television stations produce news, sports, public affairs and other
programming that addresses local needs and acquire syndicated programming from other sources. The table below presents a
summary of the NBC affiliated local broadcast television stations that we own and operate.
Telemundo
Telemundo is a leading Hispanic media company that produces, acquires and distributes Spanish-
language content in the United
States and internationally. Telemundo’
s operations include the Telemundo network, its 17 owned local broadcast television stations
and the NBC Universo (formerly mun2) national cable network.
The Telemundo network is a leading Spanish-
language broadcast television network featuring original telenovelas, theatrical films,
news, specials and sporting events. Telemundo develops original programming primarily through its production studio and also
acquires the rights to content from third parties. We currently hold the Spanish-
language U.S. broadcast rights to FIFA World Cup
soccer from 2015 through 2022 and the Spanish-
language U.S. broadcast rights for the NFL games that the NBC network will
broadcast through the 2022-23 season as part of our agreement with the NFL.
DMA Served
Station
General Market Rank
Percentage of U.S.
Television Households
New York, NY
WNBC
1
6
%
Los Angeles, CA
KNBC
2
5
%
Chicago, IL
WMAQ
3
3
%
Philadelphia, PA
WCAU
4
3
%
Dallas-Fort Worth, TX KXAS
5
2
%
San Francisco-Oakland-San Jose, CA KNTV
6
2
%
Washington, D.C. WRC
8
2
%
Miami-Ft. Lauderdale, FL
WTVJ
16
1
%
San Diego, CA
KNSD
28
1
%
Hartford, CT WVIT
30
1
%
(a)
DMA served is defined by Nielsen Media Research as a geographic market for the sale of national spot and local advertising time.
(b)
General market rank is based on the relative size of the DMA among the 210 generally recognized DMAs in the United States based on Nielsen estimates for the 2014-
15
season.
(c)
Based on Nielsen estimates for the 2014-
15 season. The percentage of U.S. television households does not reflect the calculation of national audience reach under the
Federal Communications Commission’s (“FCC”) national television ownership cap limits. See “Legislation and Regulation — Broadcast Television — Ownership Limits —
National Television Ownership.
”
Comcast 2014 Annual Report on Form 10-K
10
(a) (b)
(c)